Volkswagen Dianping is an independent third-party consumer review software, and is China's leading local life information and transaction platform.
Volkswagen Dianping not only provides users with information services such as merchant information, consumer reviews and consumer discounts, but also provides O2O (OnlineToOffline) transaction services such as group purchases, restaurant bookings, takeaways, and e-membership cards. The services provided by Dianping are as follows:
1. Group buying: an efficient short-term marketing tool.
2. Coupons: precise delivery of preferential information and continuous stimulation of consumption desire.
3, keywords: potential customers looking for businesses, the first to see.
4, check-in: check-in promotions, let customers help advertising.
5, city pass: personalized page, timely market feedback.
6, interactive: through the consumer photo review, so that consumers have a better choice.
Expanded Information:
Popular Dianping's operating philosophy is as follows:
Popular Dianping has been committed to the communication and aggregation of urban consumer experience.
The third-party review model pioneered and led by Volkswagen Dianping has become a new hot spot on the Internet.
Here, almost all information comes from the public and serves the public.
Here, everyone is free to comment on the business, and if it's good, it's good, and if it's bad, it's bad.
Here, everyone can share their own consumption experience with everyone, and at the same time share the collective wisdom of everyone.
Popular Dianping mobile client through the mobile Internet, combined with geographic location and personalized consumer demand for users, for users at any time and anywhere in the field of dining, shopping, leisure and entertainment and life services to provide information on merchants, consumer preferences, and release consumer evaluation of the interactive platform, the popular Dianping mobile client has become the people of the local life essential tools.
Baidu Encyclopedia - Dianping.com