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Hotels and restaurants, how to use SEO optimization to do network promotion?

To tell the truth, hotels and restaurants would be really worried if I were asked to promote them.

because I have been doing network promotion for several years, most of them are nationwide. Like local, rarely done. Local people generally do more things like group buying and take-away.

I think I can consider the following points if I do it.

I don't think it's necessary to do it in official website if it's not a very big hotel. If it is really big, then it can be a official website.

You can consider the question-and-answer marketing and do some word of mouth. For example, which hotel is better in XX District? Which hotel in XX District is better for holding banquets? Wait a minute.

You can do some activities and publicity in local forums and post bars.

You can make a WeChat official account, and then do some WeChat activities, such as sharing and forwarding courtesy, to let more people know that the hotel is holding activities.

others, that is, entering the group buying network and so on. The local catering is still dominated by O2O, and many Internet channels are not very suitable.