So next, to start today's formal topic, first overall look.
This is a very critical step that many people ignore, many friends come up with even the content do not know what is ready to start making PPT, this way of making PPT, on the one hand, it will cost a lot of time and energy, on the other hand, made out of the PPT either logical confusion, or page style is not unified, anyway, a whole lot of problems.
So what should be the first step?
My first step is to think clearly, I want to do the product is what things, I want to introduce what aspects of the product, and then use the form of the mind map to draw, fill in the content, and then distributed to each page of the PPT.
The advantage of doing this is that you can grasp the logic of a set of slides as a whole, there will be no illogical situation, and do not have to do a page of PPT to think about the next page of PPT to say something.
PPT style contains elements, background, font (title word, text), color (main color, secondary color, emphasis on color), and other elements. Keeping the various elements of the page unified can make a set of slides look very neat and uniform.
This set of product introduction PPT, running shoes, in order to reflect the youthful vitality of the runner, the title word I chose a thicker Hanxin Lingxin Simplified Chinese, the main text using the easier to read Microsoft Yahei Light. For the color, I chose the runway color, dark red as the main color, dark gray as the auxiliary color, and golden yellow as the emphasis color.
The cover is inspired by the brand story of this running shoe, Kalenji's logo is a running track and antelope horns, so I found an illustration of an antelope from Photography.com as the main design element of the cover.
One thing to keep in mind when using an illustration as the main design element is to try to bring out the beauty of the image. Boldly place them on the page in a layout that maximizes the visual appeal.
Since it is a running shoe, the first inspiration for the design of the catalog is the runway, and with reference to the picture of the runway, this page was designed, and I will elaborate on the production aspect of the shape above.
The graphic for the catalog, is made up of a rectangle, two irregular shapes drawn from arbitrary polygons, and two right triangles. Fill the shapes with the same color and adjust the colors to different shades of brightness to create a three-dimensional effect.
Another point worth noting is that the small triangles underneath the numbers serve as a guide to the eye, and without them, the picture looks a little broken. You can see for yourself.
This is a very typical multi-text page, introduces the story of a brand, such a multi-text page, I often design into the way the picture above, find a suitable picture to add a black semi-transparent mask to add a little texture to the page, pay attention to the content of the picture should be related to the text .
First of all, the text is segmented, adjust the paragraph spacing between the text, I set 1.5 times, so as to avoid text congestion, add a little bit of the page's sense of breath. Font color selection is light gray instead of pure white. The reason is because pure black text will appear particularly dull.
In addition, there is no friend noticed the color of the colon on the page, is dark red, is also the theme color. The reason for choosing the theme color is to ensure the continuation of the page style . We can all appreciate this.
This page is just the opposite of the page on the page, the page of text is relatively small, then for the text of the page is relatively small, I here to provide three commonly used solution ideas.
1, insert the appropriate high-definition pictures
2, insert the appropriate icon
3, make full use of the color
The design of this page of ideas from the official website, when we design a PPT, it is inevitable that there will be no idea of the situation, I usually go to some of the sites to find design inspiration, often go to the site are, petals, station cool network, and some of the product's official website. Cool network, as well as some of the official website of the product, or go to Taobao.
Everyone noticed the font and color of the title word, and the continuation of the style mentioned earlier.
The selling point of a running shoe is mainly in the sole of some of the technology applied, so a special introduction to the sole. One of the design ideas here is the guideline logo, which consists of a solid color circle and a semi-transparent circle, adding interest to the page.
The text follows the principle of alignment, with the two lines of text above being kept in the same straight line.
In fact, I did not have any design inspiration at the beginning of this page, I looked at the official website and some other shoes, or can not find a satisfactory design method, and then the final source of inspiration is actually, I clicked on the picture, and then the picture edge of the rectangular frame line gave me inspiration, so there is the above page, the middle of the two color blocks, is the use of Boolean intersection function to produce.
The introduction of the price, specially painted a rectangular color block with an accent color golden yellow, can be very good to attract the attention of others.
The design of this page was inspired by the numbers of the runway, printed on the runway, so I made full use of the elements of the picture and "printed" the text on the road. It wasn't too difficult to create.
First of all, enter the text, and then select Set Shape Format - - Text Options - - 3D Rotation - - Front Perspective, and then adjust the parameters.
We have not noticed that I want to highlight the text to zoom in and change the color of the processing, which is the PPT design principles of contrast. We feel.
The above is in the process of designing this product introduction PPT some ideas and thoughts, there is no special reason, it is because of part-time work, and then see the running shoes, on a whim to create a PPT, inspiration from life .
Well, today's sharing ends here, and will continue to update the series of articles, like friends please play a bounty, praise, so that I can see that we have an attitude towards this form of sharing.
Thank you! The end of this issue!