I think the old restaurant is so lucrative, no young people, willing to inherit the argument is very one-sided and incorrect, since the money is made, there will certainly be a lot of people flocking to. The reason why there are not many young people to join now is simply because most people's concepts have not yet changed. Or information asymmetry, resulting in the vast majority of people do not know the old restaurant to make money. In the fierce competition in the market some of the old products over the years the market has always been limited to the local, and even local consumers are getting less and less, why will fall into such a dilemma found that there are multiple, factors.

The first innovation baggage is too heavy. Old companies generally have their own main products, and products and brand depth bundled mutual achievement, however, was born in the agricultural handicrafts era of scarcity of materials in the era of the product, how to adapt to the new consumer environment is the old companies must answer the question to the physical class of the old products, for example. Classic products are often high in oil and sugar more and more difficult to adapt to the tastes of young people in the development of new products facing the idea of authentic or not? The baggage is worried about losing the old customers can not win young people, not pleasing to both ends.

The second market development without ambition. The reporter found that some of the old firms are accustomed to catechizing, but do not pay attention to the expenses scattered leaves. Interview with an old, famous at home and abroad in Europe and the United States are going to the store to taste are full of praise. In the store is full of, individuals from various countries to the store to take a picture of some overseas Chinese, every Spring Festival and other traditional festivals will also be orders from overseas, however, over the years, enterprises rarely take the initiative to go out to open up overseas markets. The third is that the operating mechanism is not flexible reporter visits found that the old enterprises are generally divided into listed enterprises, state-owned enterprises, private enterprises, such as a number of old head of one of the state-owned enterprises in the development and innovation of some conservative and private enterprises in the operation of the business faces some practical difficulties also led to the old drink brand is difficult to develop and forge ahead.