To make drinks, we must first be big customers, and the gift group purchase channel will always be the main source of big orders. There is a saying in the wine industry that the sales on holidays and other times of the year is 4: 6, which means that as long as we make good use of holidays to make group purchase orders for several enterprises, we can guarantee more than 40% of the annual income. Is it still difficult to develop group buying channels? If your wine brands are well-known, such as LU ZHOU LAO JIAO CO.,LTD, Wuliangye and Maotai, you can visit large local enterprises with wine, show some products in good faith at their annual meeting or major events, and slowly open your own group buying channels. For group buying channels, quantity is not required. As long as 1 company cooperates for a long time, it can form initial sales for you.

2. Focus on two main products

Making drinks is the most taboo to give customers too many kinds of choices, so when making drinks, try to recommend no more than two drinks to customers. You can first come up with a best high-end wine product for customers to taste. Customers like it, but often think it's too expensive. At this time, you can come up with a wine with high cost performance, good quality and affordable price, which is easy to impress customers.

3. Cultivate three core resources

Dealers go to some alcohol competitions, and the question that companies often ask is "Do you have resources?" Want to make a good drink, need some resources, mainly including the following three points.

First of all, of course, money. At least 200,000 yuan should be invested in brewing, because the unit price of wine is relatively high and the transportation cost is high. Therefore, franchisees not only need to purchase goods, but also need corresponding warehouses to store them. However, brewing also has the advantage of low risk, that is, the shelf life will be longer, especially the longer it is hidden, the higher its value, which is why many dealers are not worried that liquor cannot be sold.

The second is connections. Because the liquor industry is dominated by the group buying market, there are not many retails. Because liquor is often associated with parties, banquets and activities. Every time you buy it, it won't be a bottle or two, which has contributed to the fiery liquor group buying market. Knowing the purchasing directors of some large enterprises, including having certain military and political relations, is of great help to liquor sales.

The third is the channel. The so-called channel resources refer to the ability to spread products to terminals and enter some catering channels, which will be mainly discussed later. 1. Develop group buying channels.

To make drinks, we must first be big customers, and the gift group purchase channel will always be the main source of big orders. There is a saying in the wine industry that the sales on holidays and other times of the year is 4: 6, which means that as long as we make good use of holidays to make group purchase orders for several enterprises, we can guarantee more than 40% of the annual income. Is it still difficult to develop group buying channels? If your wine brands are well-known, such as LU ZHOU LAO JIAO CO.,LTD, Wuliangye and Maotai, you can visit large local enterprises with wine, show some products in good faith at their annual meeting or major events, and slowly open your own group buying channels. For group buying channels, quantity is not required. As long as 1 company cooperates for a long time, it can form initial sales for you.

2. Focus on two main products

Making drinks is the most taboo to give customers too many kinds of choices, so when making drinks, try to recommend no more than two drinks to customers. You can first come up with a best high-end wine product for customers to taste. Customers like it, but often think it's too expensive. At this time, you can come up with a wine with high cost performance, good quality and affordable price, which is easy to impress customers.

3. Cultivate three core resources

Dealers go to some alcohol competitions, and the question that companies often ask is "Do you have resources?" Want to make a good drink, need some resources, mainly including the following three points.

First of all, of course, money. At least 200,000 yuan should be invested in brewing, because the unit price of wine is relatively high and the transportation cost is high. Therefore, franchisees not only need to purchase goods, but also need corresponding warehouses to store them. However, brewing also has the advantage of low risk, that is, the shelf life will be longer, especially the longer it is hidden, the higher its value, which is why many dealers are not worried that liquor cannot be sold.

The second is connections. Because the liquor industry is dominated by the group buying market, there are not many retails. Because liquor is often associated with parties, banquets and activities. Every time you buy it, it won't be a bottle or two, which has contributed to the fiery liquor group buying market. Knowing the purchasing directors of some large enterprises, including having certain military and political relations, is of great help to liquor sales.

The third is the channel. The so-called channel resources refer to the ability to spread products to terminals and enter some catering channels, which will be mainly discussed later.