Self-media platform refers to a new media form in which individuals or teams independently create and publish content through the Internet and gain traffic, fans and benefits through the platform. With the development of the Internet, self-media platforms have gradually emerged, providing a stage for creators to display their talents and opinions. The following will introduce some well-known self-media platforms and their features and functions.

First, WeChat WeChat official account

Wechat official account is one of the largest self-media platforms in China, with a huge user base and strong communication ability. Through the official WeChat account, users can post various forms of content such as graphics, text, audio and video to interact with fans. There are two official WeChat accounts, namely personal WeChat official account and corporate WeChat official account. Personal WeChat official account is suitable for individual creators, and corporate WeChat official account is suitable for enterprises and institutions.

Operating steps:

1. Download and register WeChat, and log in to your account.

2. Search for "WeChat public platform" on WeChat.

3. Enter the WeChat public platform and click the "Register" button.

4. Select an official personal WeChat account or an official corporate WeChat account, and fill in relevant information.

5. After completing the registration, log in to the WeChat public platform for content creation and management.

Second, Sina Weibo.

Sina Weibo is one of the earliest Weibo platforms in China and an important self-media platform. Users can post text, pictures, videos and other forms of content through Sina Weibo, and interact with fans. Sina Weibo is characterized by fast information dissemination and high user activity.

Operating steps:

1. Download and register Sina Weibo, and log in.

2. Go to the homepage of Sina Weibo and click the "Publish" button in the upper right corner.

3. Enter text in the pop-up publishing box, upload pictures or videos, and click the "Publish" button.

4. Under the published content, you can choose whether to @ user or add topic tags.

5. After publishing, other users can see your content on the homepage and like, comment or forward it.

Third, Zhihu column

Zhihu column is a self-media platform with the theme of knowledge sharing. Users can publish long articles through Zhihu column to share their professional knowledge and experience. Zhihu's columns are characterized by high content quality and strong user stickiness.

Operating steps:

1. Download and register Zhihu, and log in the account.

2. Go to Zhihu's homepage and click the "Write Article" button in the upper right corner.

3. Enter the title, text and inserted picture in the pop-up editor.

4. After editing, click the "Publish" button in the upper right corner.

5. After publishing, other users can see your article in Zhihu column and like, comment or share it.

Fourth, Li Li.

Beep Beep is a self-media platform featuring barrage video. Users can upload, share and watch various video contents and interact with other users. The characteristics of the beep are high user activity and diverse content.

Operating steps:

1. Download and register for Miley Miley, and log in to your account.

2. Go to the home page and click the "Upload" button in the upper right corner.

3. Select the video file to upload and fill in the relevant information.

4. After uploading, other users can watch and comment on your video.

5. Users can also support your creation through attention, praise and coin-casting.