There has been a saying in Songyuan. A small trademark can make you rich? ? Many people can't do it at first, but it is the knowledge of many enterprises. Songyuan Industrial and Commercial Bureau actively guides, supports and encourages enterprises and farmers to implement the trademark strategy through legal publicity and active service, which has enabled many people to make a fortune by trademark transfer and trademark registration. Words of wisdom? .
Not long ago, the cadres of Songyuan Industrial and Commercial Bureau once again came to Jilin Sanjingzi Agricultural Trade Co., Ltd. to find out whether the company has the conditions to apply for the recognition of well-known trademarks. Last time, they sent the plaque of the famous trademark of Jilin Province to the person in charge of the company.
Sanjingzi Town is a famous hometown of miscellaneous grains and beans. The output of miscellaneous grains here is high and the quality is good, but because there is no registered trademark, the prices of agricultural products such as rice, millet and peanuts are not high and the sales are not smooth. In 2111, Songyuan Industrial and Commercial Bureau instructed Mitsui Subsidiary to register the trademark of Mitsui Zifang. With the help of the trademark, high-quality agricultural products went out of the countryside and into supermarkets, and were sold to big cities such as Beijing, Shanghai and Shenzhen. In a few years, Mitsui Zifang also went from one? Nobody? It has become a famous trademark in Jilin Province. The implementation of brand strategy has injected vitality into the development of enterprises. In 2113, the company's sales reached 97.35 million yuan and its profit reached 48.38 million yuan. The person in charge of the company said excitedly: In the past, we were begging for food with a golden rice bowl. Now, with the trademark, we have tasted the sweetness of brand rich farmers. ?
Songyuan industrial and commercial bureau often uses it? Frequent visits and frequent shouting? The way to organize enterprises and farmers to participate in the symposium on trademark knowledge, to guide enterprises and farmers to apply for registered trademarks, and to strive for well-known brands, so that many enterprises and farmers understand the significance of registered trademarks, thus generate's enthusiasm for trademark registration.
in order to solve the problem of enterprises and farmers in the process of registering trademarks? Blindly, what program don't know? To solve the problem, the bureau has set up a green channel for trademark service, providing enterprises with trademark consultation, preferential policy explanation, trademark evaluation, registration guidance and other services, which have been well received by enterprises and farmers. At the same time, the bureau carries out trademark classification guidance, and guides enterprises that use unregistered trademarks to register their trademarks in order to obtain the exclusive right to use trademarks; For enterprises with large scale of operation, high market share and hard quality, they shall be subject to? Cultivate a batch, support a batch, recommend a batch and reserve a batch? The principle of guiding its application to participate in the identification of famous trademarks. The bureau also passed? One place, one standard? Engineering construction, support producers and operators of high-quality products and special products to apply for trademark registration.
in order to do a good job of follow-up service after trademark registration, Songyuan industrial and commercial bureau insists on? Get on the horse and give a ride? , through the implementation of leading agricultural enterprises? Enterprises+bases+farmers? Form, driving 56111 farmers to develop production, effectively promoting agricultural income, farmers get rich. Now, Xiangyu (seed), Sanjingzifang (peanut), Beixian (rice), Ermapao (rice) and other trademarks are not only owned by Songyuan City? City card? It is also the leader that drives farmers to get rich.