Enterprise WeChat public number how to do a good job of WeChat marketing
First of all, to make it clear that WeChat is not used to send ads, and the practice of quick success does not apply to WeChat. Against this principle will be very easy to incur others resentment, the effect is counterproductive, because you hard promotion, people do not eat your set.
The significance of the subscription number for marketing:
1, cultivate new users. Let's say a new product is an emerging product and not many people in the market are familiar with it. Subscription number through the regular transmission of information, can help these "potential customers" to understand the new product, consciously cultivate this group of future users;
2, cultivate loyalty. A new product is a new product, but the competition has long been very fierce, and there are many brands. Through the content in order to have a subtle influence on the fans, to cultivate loyalty to the brand;
3, to enhance brand awareness. The avatar of the public number is the logo of our brand, fans pay attention to our WeChat public number, every time they brush WeChat, it is equivalent to us in front of their eyes a number of times a second of free brand advertising;
4, viral dissemination, rapid increase in visibility. Plan a good content, let the fans forward to each other, to achieve the effect of four or two thousand pounds of dissemination, but viral dissemination is the need to have a certain number of high-quality forwarding source as a prerequisite.
5, easy to communicate and interact with customers. Timely response to customer questions, the fastest to learn the customer's most realistic ideas.
Fans are looking for quantity or qualityHow to get fans?
Pretty numbers do not represent earnings, but without that pretty numbers more can not get earnings.
We operate the enterprise micro-signal has only one purpose, is to benefit! Instead of asking 10,000 fans to pay attention to the public number without clicking or reading, we should ask 100 fans to read our WeChat content and then forward it automatically. So we don't have to be too obsessed with numbers. The smart business card can help us to precise the source of customers.
There are many ways to increase fans. Microblogging, blogging, Qzone, QQ friends, forums, videos, and traditional offline are all good channels for us to get fans, but you have to give people a reason to pay attention to you. Material benefits of the gift of attention is a relatively unskilled method, but the increase in powder very quickly, but also the most direct, this method of powder suitable for the use of tycoon. Another method requires a higher technical content, to get the fans are also higher quality, but the increase in the number of fans is slower. It's not as good as the one-click access to the source of customers. The smart business card helps companies to solve traditional marketing problems. Web Link