Compare the demographics

Whether it's a new store or a second-hand store, the main factor that determines its success or failure is the local consumer. Therefore, when choosing a store, it is important to compare the composition of local consumers.

Yueshou Plaza is located on Lushan South Road, which is the busiest road in the university town of Hexi. Hunan University, Hunan Normal University, Central South University three major colleges and universities, 150,000 students and teachers in the school can be reached by foot, the Normal University College of Physical Education, Sports and Beauty, Normal University Affiliated Arts High School, Hunan Arts Vocational College and many other art schools gathered here, the annual art examination 60,000 students art pilgrimage, the surrounding Zuojia ridge, Jinjiang, Huanghe, Peach Blossom and so on, 90,000 old Changsha is resident in the area.

2, than the traffic

The degree of transportation convenience, to a large extent, determines the number of people arriving. Generally speaking, no matter whether it is a busy city center location, or a new community commercial "nobility", all have convenient traffic characteristics. Therefore, whether it is a new store or a second-hand store, if the transportation situation is not very satisfactory, it also indicates that the future growth space will not be very large. Of course, it is important to note that you can't choose a store that is close to a major rapid transit highway. Although such stores are characterized by a high degree of accessibility, there is no way for them to bring in people, and they can't bring in popularity.

There is only one main road in the university town, Lushan South Road, Lushan South Road, there is only one commercial for sale in Yueshou Plaza, which is irreplaceable in terms of consumption habits and immeasurable in terms of commercial value. Yueshou Plaza is close to South Lushan Road in the north and West Second Ring Road in the west, and is located in the double-banked transportation advantage of Nanhu Road Crossing Tunnel and Metro Line 3, with good interaction of people and vehicles, perfectly presenting this case with long-lasting income value!

3, than the operating team

The stores of the operating team, as if the stone of the skilled craftsmen. A commercial operation team with rich management experience can revitalize a commercial project in a very short period of time and make it highly popular. Comparison of the management team, you can use the human resources department in the interview of job applicants in the usual way - behavioral interview method, that is, through the management team's past behavior to predict their future behavior. In the behavioral interview method, the most commonly used questions are "what has been done in the past", "how to do" and "what results have been achieved", then investors can also learn from this way to examine What projects the management team has managed in the past, how they were managed and what results were achieved. Through such a comparison, the management team will generally have a rough understanding of the management ability.

4, than the planning prospects

In addition, for the planning prospects in the region, should also be a comprehensive comparison. Relatively speaking, the population tends to stabilize the region, its upside is obviously less than the continuous improvement process of the region. Also need to pay attention to is the planning changes. Because of the current urban construction is in the ascendant, so there will often be planning adjustments, which will lead to the original for the downtown area, because of municipal construction and suddenly changed the original appearance. Although this situation is rare, but once it happens, it is a "black swan" event, the impact on investors is huge, so we must be careful.

Yueshou Plaza original six characteristics of the streetscape style hardcover, double square double first floor concept, permeable surround design, a step into the three-dimensional diversification of the new commercial era! Covering 300,000 consumer groups, the annual update of 50,000 consumer groups, signing a 10% discount on rent before October 15, free of rent for 6 months!

Finally, after the store site selection is basically determined, we should also consider whether there is a certain parking location, can meet the needs of consumer groups parking to retain high-grade consumer groups. There is no suitable advertising space, the atmosphere of the front to facilitate advertising, promotional activities. There is no isolation, blocking, can meet the consumer groups to consume convenient habits and so on.