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Traditional festival poster design, which is the high version of heart rate, which is the low version of heart rate? Traditional festival poster design, which is the high version of heart rate, which is the low version of heart rate?
People in China attach great importance to traditional festivals. On the day of the festival, posters representing the festive atmosphere will be posted on the streets of shopping malls. Thick festive atmosphere posters add a lot of atmosphere to the festival. Do you know how designers design and make them? If you want to know, just follow the following tutorial to learn.
1. Nowadays, more and more traditional festivals and foreign festivals are regarded as hot spots of brand marketing, and these program posters have emerged. However, many students can't grasp the design of holiday posters, either the design is too vulgar or the picture lacks festive atmosphere, highlights and attraction.
2. Next, we will explain how to design holiday posters with an atmosphere through case posters, so that many students know the source of ideas and creativity before the design of the works.
3. Spring Festival Posters When designing Spring Festival posters, many designers often like to add some lanterns, moire patterns, or red fans. If it is not handled properly, it will appear tacky and lack grade.
4. See the poster of this case. At the beginning of the design, I saw a label. Through this label, I designed the effect of combining with Chinese knots.
Most winter solstice posters are like this. Put jiaozi and some atmosphere materials in the background of the picture, and then add text information. There is nothing wrong with this effect, but it all looks homogeneous and lacks creativity and beauty.
6. Seeing this case poster, I saw many cases at the beginning of the design, and felt that there should not be just a few solstice days in winter, and more interesting content could be added in the solstice days in winter. Through this design, winter solstice will be more interesting and attractive in screen design.
7. Stunned posters are similar to the following ones. They are displayed in Chinese style and in green scenes. There is no problem in essence. If the role of knowledge is too much, it will be the same and lack of bright spots.
8. Look at the poster of this case. At the beginning of the design, in order to avoid being different from the common ones, some beautiful insects were added because of the revival of everything, which was both creative and recognizable.
9. See this case poster for Halloween poster. At the beginning of the design, this poster didn't want to use a lot of space to show the ghost fire, but wanted a sense of orientation, so I selected some materials and designed them in a poster through synthesis and integration. At the same time, in order to ensure the outstanding atmosphere, the picture elements are adjusted in level and priority.
10. Most Mid-Autumn Festival posters use their own hands to hold up the picture, which is actually ok, but for most posters, it lacks creativity.
1 1. Seeing this case poster, this poster took into account the characteristics and points of the festival at the beginning of design, so I thought, can we use the depth of the scene with Chinese style from some details or primary colors to make the overall effect of the picture more attractive?
12. beginning of spring Poster This poster is a creative poster that uses elements to split and combine the theme of Spring characters and designs through reasonable typesetting and picture structure.
13. Seeing this case poster, at the beginning of the design, this poster found a material, which is very consistent with the characteristics of beginning of spring, so it is used as the visual subject of the picture.
14. Review the knowledge points explained in this lesson and make a summary. Students can leave messages in the comments section below, and the teacher will reply according to your questions.
15. Thanks for watching.
The above tutorial is the design idea of holiday posters. The materials selected by the designers are fully integrated with the festive atmosphere, and the poster forms are more vivid and the theme is more prominent. Let everyone feel the festive atmosphere invisibly, which is inseparable from the credit of the designer.
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