In recent years, the script killing new consumer industry in the country's rapid development, 2020 China's script killing market size of 17 billion yuan, 2022 market size is expected to increase to more than 23 billion. Variety circle "Star Detective" and other reasoning variety show popularity, the number of physical stores is rapidly rising, tourism circle "cultural tourism + script kill" and other new forms of business is also ready to go.
Technology Group Chairman Liu Bing explains the "cultural tourism + script kill" breakthrough innovation" img_height="1080" img_width="1728" data-src="//imgq8.q578.com/ef/0329/ fd57ab6c81273c76.jpg" src="/a2020/img/data-img.jpg">Liu Bing, chairman of the board of directors of National Art Zoomlion Technology Group, a top expert in China's cultural and tourism industry, has long recognized the potential for the development of script-killing in the cultural and tourism industry. Liu Bing operated by the state arts in the United Technologies Group, is a professional cultural tourism investment planning, design and operation of the whole platform company, to create a large number of successful cultural tourism projects, such as the Night City of Datang, Qingzhou Night City. It is reported that, for the "cultural tourism + script kill" new industry, Liu Bing has been combined with the national arts in the United Technologies Group business model based on research and development of a new cultural tourism game.
Technology Group Chairman Liu Bing explains the "cultural tourism + script killing" breakthrough innovation" img_height="720" img_width="1280" data-src="//imgq8.q578.com/ef/0329/ ddab8f8195df8d04.jpg" src="/a2020/img/data-img.jpg">The following interviews have been compiled:
The viewpoints of Liu Bing, the cultural and tourism guru- - Scriptkill has the potential to become an urban cultural and tourism hub. These traditional business is difficult to meet the demands of tourists. Therefore, the traditional scenic spots continue to develop tourism performing arts and technology-based interactive experience projects, "immersive" has gradually become the new direction of the development of cultural tourism.
Technology Group Chairman Liu Bing explains the "cultural tourism + script kill" breakthrough innovation" img_height="956" img_width="1701" data-src="//imgq8.q578.com/ef/0329/ d52bf9ea774ba6bd.jpg" src="/a2020/img/data-img.jpg">The immersive, scenario is the significant features of the script kill, script kill rely on these features to break the circle into the field of culture and tourism, open up the city of culture and tourism of the new play. In the field of cultural tourism, can create a highly interactive immersive scene script kill, participants in the field scene, wearing specific clothing and accessories, and then according to their own script, in modern or ancient scene to find clues, collect evidence, discuss the plot, and ultimately find the truth.
Technology Group Chairman Liu Bing explains "cultural tourism + script kill" breakthrough innovation" img_height="1080" img_width="1920" data-src="//imgq8.q578.com/ef/0329/ 949e2a7a704f2e3c.jpg" src="/a2020/img/data-img.jpg">Essentially, the fusion of cultural tourism and script killing is the fusion of "Cultural Tourism + content", script killing is a carrier that allows tourists to y experience the space and the content of the product. Scenic spots, parks, ancient villages and towns, commercial districts, museums, bed and breakfasts, camps can tap their own content, combined with their own scene characteristics, to make a differentiated cultural and tourism script killing content. In addition, the cultural tourism script kill can also be combined with education, become the carrier to show historical events, characters, sites and other educational content.
Technology Group Chairman Liu Bing explained the "cultural tourism + script kill" breakthrough innovation" img_height="608" img_width="1080" data-src="//imgq8.q578.com/ef/0329/ 0a06e228fa7a6821.jpg" src="/a2020/img/data-img.jpg">Therefore, the script killing in the field of culture and tourism can be developed as "neighborhood+script killing", "ancient town+script killing", "culture and tourism", "culture and tourism", "culture and tourism" and "culture and tourism". "The "cultural experience park + script kill", "natural scenic spot + script kill", "B&B + script kill", "theater + script kill" and other modes.
Technology Group Chairman Liu Bing explains "cultural tourism + script kill" breakthrough innovation" img_height="714" img_width="1268" data-src="//imgq8.q578.com/ef/0329/ cde42024b05a0d5f.jpg" src="/a2020/img/data-img.jpg">The script kills for the cultural tourism industry to bring a force of innovation, immersive, scene, the sense of experience of the tour mode, to meet the new cultural tourism era of personalized, alternative consumer demand, successfully captured the era of the Z young people's consumption of psychological, and the new cultural tourism era of personalized, alternative consumer demand. The script has the potential to become the new engine of the city's cultural tourism.