Basically, the clubhouse has these functions. Let's see if it can help you.

Catering and entertainment type:

Japanese restaurant, Chinese restaurant, banquet hall, coffee shop, bar

KTV recreation room, chess room, reading room, beauty salon, sauna center, children's outdoor playground, children's recreation room, business center sports type: swimming pool, rock climbing, basketball hall, etc.

Others: movie salons, flower shops, reading rooms, and smoking accessories shops

Some suggestions and suggestions collected by individuals

1. Housing development and the appearance of clubs

With the development of housing industry in China, housing consumption has gone through a new stage of pursuing housing quality and environmental taste. People have gradually changed from traditional consumption mode to "cultural consumption information service" mode. Consumers buy not only housing, but also service and management. As a result, the construction center of the community has also been transformed from the original "simple spatial material environment" to a multi-functional modern community with equal emphasis on environmental and cultural connotations.

Community clubs first appeared in Hong Kong, and they are also imported foreign products. In 1995, Shenzhen used the community club as a selling point for the first time, and then it was introduced to the mainland by neighboring Shenzhen and Guangzhou. Nowadays, the name and concept of "clubhouse" are no longer unfamiliar. It has become a weather vane of modern life, a bright selling point for developers to sell real estate to attract customers, and one of the important signs for buyers to judge whether a residential district is up to grade. In China's big cities, about 61% of residential quarters have clubs.

2. Development and Disadvantages of Shanghai Residential Clubs

Community Clubs in Shanghai were first seen in some villas and high-grade apartments, and then spread in middle and low-grade buildings and ordinary houses. However, the biggest function of these community clubs is decoration, which is a pity. Clubhouse, as an attractive bargaining chip for developers in Shanghai's real estate sales and operation, has become a hard indicator to consider the grade of real estate with its scale, function and luxury, and is valued by buyers. With the continuous improvement of real estate construction grade, for a time, regardless of large real estate and small community, clubhouse configuration and construction have mushroomed in a large area, with higher and higher grades and larger scale. However, the management status and operating efficiency that followed are not optimistic. One: inaccurate positioning, blindly seeking for perfection

Because many real estate developers in Shanghai imitate the clubhouse form of some projects in Hong Kong and the West too much, the planning and design of the clubhouse is not tailored according to the scale, quality, owner level and economic affordability of the project itself. The supporting facilities are large and complete, although beautiful and magnificent, but the utilization rate is low and the cost is high. The operation cost is high and the burden is heavy. There is no preliminary investigation and study on the surrounding environment and the actual needs of consumers for the clubhouse. This inaccurate positioning of the clubhouse is the direct cause of the general loss of the clubhouse. Secondly, the function configuration is almost the same, and the function is single

According to relevant data, residents' demand for community functions is: reading room, gym, cafe, beauty salon, tennis court, chess room, Chinese and western restaurants, audio-visual room, billiard room, mini golf course and squash room in turn. Among them, sports and fitness classes account for the majority. So most clubs are used for fitness, and various sports are set up in a limited area. The facilities of community clubs are limited in scale and investment, which can not be compared with those independent and professional clubs in many aspects, resulting in customer diversion. Thirdly, they don't focus on management and lack professionalism

At present, residential clubs are mostly handed over to property companies for management and operation. Property companies often manage residential properties, but lack the corresponding professional management ability for residential clubs. Community club is a new term, and there are few professional managers. However, poor management and lack of professionals further bring difficulties to the maintenance of facilities, which makes the facilities lack normal and good maintenance for a long time and accelerates the wear and consumption of facilities.

3. The business model of residential clubs is relatively closed clubs

Clubs that are only open to project owners. At present, most clubs in high-grade residential areas adopt closed management, which not only ensures the quiet environment of residential areas, the personal safety and privacy of residents, but also improves the quality of property; This kind of clubhouse generally adopts "membership system". According to the difference of service items and different fee standards, members can be divided into several categories to form differentiated consumption. Semi-open clubhouses

Clubs that are open to both internal residents and the public can adopt different degrees of openness for different projects. Due to the entry of the outside public, it brings certain difficulties to the safety management of the community. Some clubs adopt the way of diversion management to ensure that external consumer groups do not pose a threat to the safety of community residents. At the same time, in terms of fees, preferential policies or membership systems are adopted for households. Open clubhouse

is a completely social commercial facility, and developers adopt the form of inviting investment from the society, which is oriented to community and social operation, and most low-priced projects adopt this model.

The three business models have their own merits. For community clubs with specific regional categories, they should be closed, in which owners can fully feel their sense of belonging and the satisfaction of enjoying special membership rights. Only internal operation, only open to the owners of the closed is likely to make it difficult to maintain the community club for a long time. Although the supporting community association is based on serving the owners, it can't drag on the embarrassing situation of making ends meet and barely maintain the original promise. How satisfactory service can a club without financial support provide? Going out of the community is the business model that the club is trying at present. As far as its openness is concerned, the lower the external threshold is, the more commercialized it is, and the farther the original intention of the community club will deviate. However, in terms of economic benefits, the latter two business models really make up for the purely internal embarrassment and helplessness.