1, an important difference is that the participating businesses are different.

The traffic of "Double Eleven" mainly pushes Tmall Mall, and then "Double Twelve" mainly pushes Taobao Store C, or some small and medium-sized sellers with one diamond, two diamonds and three diamonds.

2. As far as the scope of activities is concerned:

"Double Eleven" is mainly aimed at brands, and its coverage is relatively limited. Hundreds of thousands of offline merchants will participate in the "Double Twelve" activities, truly realize the combination of the Internet and offline merchants, and open a new era of business intelligence. The event covers eight offline scenes, including restaurants, supermarkets, convenience stores, takeaways, business districts, airports, beauty salons and cinemas, covering more than 200 cities in China and 12 countries and regions such as Australia, Asia, Hong Kong, Macao and Taiwan, serving hundreds of millions of consumers. The "Double Twelve" activity has become the consumption carnival of offline service industry.

3. In terms of sales volume:

The importance of "Double Eleven" and "Double Twelve" is also reflected in the sales data. The sales data of Double Eleven will be published every year. From 0 to120.7 billion yuan, the Double Eleven opened the door to a new retail economy. However, "Double Twelve" has never published sales. It seems that for Double Twelve, sales volume has never been the focus.

4. Ali's support is different.

"Double Eleven" is the highlight of Ali, which is of great help to Tmall merchants, especially the original offline brands, but it harms the interests of small and medium-sized businesses in Taobao. "Double Twelve" is mainly aimed at Taobao merchants, and its role is to appease the dissatisfaction of small Taobao merchants with the interception of Double Eleven, and to improve their performance and attention by the way.

When will the 202 1 Double Twelve activities start?

The pre-sale of the Double Twelve activities is expected to start on June 26th, 165438, subject to the official notice. Double Eleven has passed, followed by Taobao Double Twelve activities. Many friends are looking for the time of Taobao Double Twelve activities. They want to participate in Taobao Double Twelve activities, but they don't know when the activities will start. In previous years, although the pre-sale stage of Double Twelve was from 00: 00: 00 to 1 1, 23+0. Since this year's Double Eleven has been one week ahead of schedule, it is expected that the pre-sale of Double Twelve will open on June 26th. 165438+. However, since there is still a long time before the Double Twelve, the official time shall prevail. Judging from the situation in recent years, the activity intensity of Double Twelve is not as strong as that of Double Eleven, but it is not small. There are also full reduction activities, and many kinds of things will be cheaper than double eleven, such as new year's goods. However, what we need to consider is that1February has entered the winter, and it snows in many places, so the logistics is much slower and it is difficult for couriers to deliver bills. Personally, I buy things that are not afraid of freezing and prepare some new year's goods.

What is suitable for double twelve?

1, furniture prices are generally more expensive, so it is more cost-effective to buy it when there are activities on Double Twelve. Of course, when choosing furniture and Taobao shop, we should pay attention to whether the furniture price of Taobao shop we found was deliberately increased before the activity and then decreased on the basis of the increase. Obviously, if we choose the furniture in this furniture store, it is equivalent to buying it at the original price, and some will even be a little more expensive than the original price, which is not cost-effective. In addition, furniture is a necessity for us. As long as it is needed, it is definitely right to buy it.

2. Daily consumables Daily consumables are necessities and consumables in our lives, so we often buy them in our lives. Many stores, including some online supermarkets, also have activities, so hoarding a little can save some money. For example: laundry detergent, soap, paper towels, etc.

It was always in your shopping cart, but you never ordered it. Because there is probably something you like, but because its price is too high, it has been shelved and not bought. So take advantage of the double twelve activities to buy it quickly! There are still some things that you can't make up your mind to buy at this time, so try to delete what you can, so as to save your time and energy in managing costs and avoid the embarrassment and trouble that the shopping cart is full when you need to add a new one.