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The founder of KFC and his entrepreneurial story
1890 On September 9th, Harland Sanders was born on a farm near Henriville, Indiana, USA.

At the age of 40, Sandoz came to Kentucky and opened a Corbin gas station. Because there are many customers coming and going to refuel, Sandoz saw the hungry people who had traveled long distances and had the idea of making some convenient food. Sandoz introduced the prototype of KFC fried chicken, which became famous all over the world. Because of its delicious and unique taste, it is warmly welcomed. He devoted himself to studying the special ingredients of fried chicken (including 1 1 herbs and spices), so that the fried chicken skin formed a thin shell that was hardly heated, and the chicken was moist and delicious. This fried chicken formula is still in use today, but the number of seasonings has increased to 40, which is KFC's most important secret weapon.

1935, Sandoz's fried chicken is well known. Ruby Lafon, the governor of Kentucky, thanked him for his contribution to the state congress and awarded him the rank of Colonel in Kentucky. People began to call him "Dear Colonel Sanders" until now. With more and more guests, it is not easy to bring fried chicken to the table quickly. At this time, an accidental pressure cooker exhibition gave him an inspiration. The pressure cooker can greatly shorten the cooking time without burning the food, which is the best for his fried chicken.

1939, Sandoz bought a pressure cooker. After cooking time, pressure, refueling and other experiments, he finally found a unique method of fried chicken. The fried chicken under this pressure is the best fried chicken he has ever tasted, and this formula is also used in KFC fried chicken.

However, with the outbreak of World War II, 66-year-old Sandoz changed from a respected colonel to a penniless poor man. In order to get out of trouble, he suddenly remembered that he once sold fried chicken to a restaurant owner in Utah. Every time they sold 65,438+0 chickens, they gave Sandoz 5 cents, and Sandoz started his second venture. He took a pressure cooker and a bucket of 50 pounds of ingredients and drove his old Ford on the road. Wearing a white suit and BlackBowKnot, the gray-haired colonel dressed as a gentleman stopped at the gate of every restaurant, from Kentucky to Ohio, selling the secret recipe of fried chicken, performing fried chicken for bosses and shop assistants, and selling them franchise rights if they like fried chicken. But for two years, no one believed him, and he was rejected 1009 times. Finally, when he walked into a restaurant for the first time 10 10, he got a "ok" answer. 1952, the first authorized KFC restaurant in Salt Lake City was established, which was the beginning of global catering.