With more and more choices for consumers, the competition among catering businesses and enterprises is becoming more and more fierce. How to use more creative marketing methods to attract consumers has become a top priority for businesses and enterprises. The emergence of WeChat public platform will change the management and marketing methods of catering industry, not only promote the improvement of merchant services, create more value, but also bring about the upgrade of consumer experience. So, how to use the eight-city platform to combine with the catering industry to do WeChat marketing?

1. wifi+ coupon: Get a discount when you enter the store.

Now many customers will ask after entering the store, do you have Wifi? What's the password? The waiter can't hear at all when he is busy, let alone respond. However, customers' satisfaction has decreased, and they may not come next time. Use the eight-city WeChat platform to add stores and set up store wifi to generate QR codes. Stick a QR code on the dining table to remind customers to scan the code link. Customers can directly scan the code to link wifi when they sit down. At the same time, merchants can also set up advertisements and coupons. When customers connect to WiFi, they will automatically push advertisements, texts, pictures, product recommendations and preferential information to customers to generate the next consumption.

2. Mall+membership card: online ordering can also be deducted

In the past, the way of ordering food was to look at pictures with a menu, choose the dishes that consumers like, and the waiter recorded them and handed them to the kitchen. During holidays, problems arise when there is a large flow of people. The waiter is too busy, and the customer is anxious. Waiting for a long time or the waiter will order for others first will not be happy. With WeChat official account, merchants can directly read menus and place orders online, without waiting in line, and customers can automatically print receipts to the kitchen after completing the orders, in one step. You can also use WeChat membership card for discounts and points, and the points can be deducted for cash use. And the business statistics points, then users will be more inclined to come here in the next similar consumption, and many consumers will become old customers.

3. WeChat group sending: own fan platform

At present, group buying is an important way for merchants to carry out online marketing, but it is borrowed from other people's platforms, and merchants have to share it with platforms, and consumers will compare it on the website. Without enough discounts, it is difficult to attract consumers. Although WeChat marketing borrows from WeChat platform, fan users belong to themselves. As long as promotional advertisements and other information are set up on the public platform of Eight Cities WeChat, all fans who pay attention to WeChat WeChat official account can receive the promotional information of the merchants at the first time. How can consumers escape from the powerful discount? If there are enough fans in the business, a promotional message is enough to bring considerable benefits.

More and more WeChat users and businesses are also using resources on WeChat. Don't hurry, the battle will be over before it starts.