Song Hongyu Encyclopedia Business Card

Song Hongyu, female, is the founder of Wuhan Kanglong Taizi Wine House and the chairman of Wuhan Kanglong Taizi Wine House Co., Ltd. He has successively won the titles of "National Outstanding Entrepreneur in Catering Industry", "China Economic Man of the Year" and "May 1st Model Worker".

directory [hidden]

basic information

the road to entrepreneurship

personal honor

the legendary Dae Jang Geum, who has experienced the catering kingdom

the low-key leader

opened the catering market with his own innovative dishes

It became a hit in Beijing

He was willing to spend money for employees

to create a giant garden hotel

Basic information

P > Low-key leader

Independent innovation in food and beverage market

Entering Beijing became a hit

Willing to spend money for employees

Making new moves to build a giant garden hotel

[ Edit this paragraph] Basic information

Name: Song Hongyu

Position: Chairman of Kanglong Taizi Wine House

Hobbies: swimming and running. The more you have to keep a low profile

[Edit this paragraph] The road to entrepreneurship

In the winter of 1991, Song Hongyu opened a small restaurant with only seven tables in Hankou, Wuhan, which was called "Taizi Jiuxuan". Although the restaurant was small, it had distinctive features: delicious new dishes emerged one after another, and signature dishes were full of flavor and low price; The young female boss greeted warmly. At that time, fish and meat were good dishes on the table. Song Hongyu thought, Wuhan people like to drink lotus root soup. The material of simmering soup is either ribs or spine. Can it be paired with other rich fish stewed lotus root? This new dish is "refreshing" and has received rave reviews. Innovation is handy, and new dishes such as dried mandarin fish, shredded egg liquid and crispy fresh milk are constantly emerging. Since 1992, the scale of restaurants has been expanding, and the originally deserted Eryao Road has also become busy. In 1996, Song Hongyu found that the output value of catering industry increased by 1.6% annually in the past six years, especially in the mass catering industry. The more people eat, the more picky they are, not only the taste, but also the grade. On September 29th, 1997, Song Hongyu moved to yanjiang road, Hankou, and appeared as an elegant and luxurious figure, with a total business area of more than 4,111 square meters, Prince Kanglong Wine Pavilion opened its doors to welcome guests. On September 9th, 1999, Song Hongyu registered and established Wuhan Kanglong Taizi Liquor Xuan Co., Ltd. Subsequently, Hankou Jianshe Avenue Branch, Wuchang Xiongchu Street Store and Beijing Zhongguancun Store opened one after another.

The company has a special R&D department. The task of the R&D department is to launch 8~11 new dishes every half month. In the initial stage, Song Hongyu was the "minister". Now, the R&D department is full of master chef, with an annual salary of 6 figures. The birth of each dish requires the long-term efforts of R&D personnel.

after more than ten years' development, Wuhan kanglong Taizi winery co., ltd. has become a leading enterprise in the catering industry in Hubei province and Wuhan city, with total assets of several hundred million yuan, annual operating income of several hundred million yuan and more than 2,111 employees. In October 2116, the company was named as the first "Top Ten Catering Brand Enterprises in China" by the Ministry of Commerce.

[Edit this paragraph] Personal Honor

Song Hongyu has successively won the titles of "Outstanding Entrepreneur in the National Catering Industry", "Man of the Economy in China", "Labor Model on May 1st", "Outstanding Representative of Wuhan Municipal People's Congress", "Red Flag Bearer on March 8th in Wuhan" and "Top Ten Outstanding People in the First Brand Creation in Wuhan".

Song Hongyu is also enthusiastic about charity, and has donated to social vulnerable groups for many times. He was once selected as the "First Wuhan Charity Star".

[Edit this paragraph] Legendary experience

The great success of the catering kingdom

Prince Kang Long's wine house has many laurels. After being selected as one of the "Top Ten Catering Brands in China", the just-concluded 2116 Food Carnival for Employees in the Company? In the selection of Wuhan people's favorite restaurants, the comprehensive ranking of Prince Jiuxuan ranked first again. After operating in Han in 2115, it has jumped from a small hotel with only seven tables to a leading restaurant in Wuhan. This enterprise contains extraordinary courageous management strategies, human-friendly management skills, and more importantly, it has an unusual leader Song Hongyu.

"My talents are more worthy of publicity than me." They should be known more. Based on this, she insisted on replacing her personal photo with a family photo of the management staff.

Low-key leader

In all kinds of catering industry evaluations, Kanglong Taizi Wine House will win almost every comment, and the "appearance rate" is very high, and everyone in the industry knows it. Strangely, however, few people know Song Hongyu, the boss of the Prince. This is her characteristic: there are countless auras on her head, but she is quite low-key. "We seldom see her." Ms. Luo, head of the company's propaganda department, said. "I'm afraid the chef is more likely to bump into her." By chance, the reporter "caught" Song Hongyu in the company. She looks beautiful and natural, which is very different from the impression of "big boss": her face is white and rosy, and her shoulder hair is black and shiny; Beautiful eyebrows, revealing a strong personality. Song Hongyu's office is spacious and tidy, but the furnishings are simple. The most conspicuous thing is a large bookcase against the wall, which displays a large number of economic management books, and two cute cartoon dolls are also crowded among the books.

Unique innovative dishes open the catering market

One winter day before 2115, Eryao Road, Hankou. A small restaurant with only seven tables. The brand of "Taizi Wine Pavilion" is inconspicuous in the whole street, but two things are very impressive: delicious new dishes emerge one after another, and signature dishes are low in taste and price; The young female boss greeted warmly. At that time, fish and meat were good dishes on the table. Song Hongyu thought, Wuhan people like to drink lotus root soup. The material of simmering soup is either ribs or spine. Can it be paired with other rich fish stewed lotus root? This new dish is "refreshing" and has received rave reviews. Innovation is handy, and new dishes such as dried mandarin fish, shredded egg liquid and crispy fresh milk are constantly emerging. Since 1992, the scale of restaurants has been expanding, and the originally deserted Eryao Road has also become busy. In 1996, Song Hongyu found that the output value of catering industry increased by 1.6% annually in the past six years, especially in the mass catering industry. The more people eat, the more picky they are, not only the taste, but also the grade. On September 29th, 1997, Prince Kang Long Wine Pavilion, with an elegant and luxurious image, opened its doors to welcome guests on the yanjiang road in Hankou, with a total business area of more than 4,111 square meters. On September 9th, 1999, it was a once-in-a-thousand-year auspicious day, and Wuhan Kanglong Taizi Jiuxuan Co., Ltd. was established. The hotel has a special R&D department. In the initial stage, Song Hongyu was the "minister" himself. Now, the R&D department is full of master chef, with an annual salary of six figures. The task of the R&D department is to launch 8~11 new dishes every half month, and every dish has to go through the "arduous" efforts of R&D personnel.

Entering Beijing became an instant hit

In Beijing, Hubei people often sigh: Sichuan cuisine and Cantonese cuisine hotels abound in such a big city, why is it difficult to see Hubei cuisine hotels? This situation was changed by Song Hongyu in 2114. Prince Kang Long entered the capital this year and invested 31 million yuan to open a branch in the bustling Zhongguancun in Beijing. In addition to the business area of 5,111 square meters, super five-star standard decoration, more than 41 private rooms and a restaurant that can accommodate more than 411 people for comfortable dining, the Kanglong Prince Beijing Store also reveals a strong Chu culture style. Authentic Chinese-flavored foods such as Hongshan Caitou, Caidian Lotus Root and Wuchang Fish are sent from Wuhan market to Beijing every day. Although the cost is high, they stand up the signboard of Hubei cuisine. Before deciding to March into Beijing, Prince Kang Long's Wine House had a solid foundation in Wuhan. For the sake of the Beijing branch, Song Hongyu visited for two years, and found that besides a broader consumer group and a richer profit space, there are often large-scale international activities in Beijing, including the 2118 Beijing Olympic Games. "It's not all about expanding business, but fighting for the honor of Hubei cuisine", which is the main purpose of Song Hongyu. Less than a year after its opening, the branch was rated as a "five-diamond national super hotel" by Beijing, and was designated as one of the 11 welcome hotels for the 2118 Beijing Olympic Games.

willing to spend money for employees

Song Hongyu likes to spend money for employees. A person in charge of Prince Kang Long said: "All employees of the Prince can get a free milk in the morning and a free fruit in the evening. The Prince has more than 2,111 employees, and this expenditure alone is more than 1 million per year. " The employees of the prince can enjoy a paid vacation of 7~11 days every six months. Song Hongyu said: "Sometimes I am short of staff here, but when employees are on vacation, no matter how nervous they are, they will take a break." Employees who perform well can get higher bonuses by the end of the year. Song Hongyu said: "Let employees have a good diet quality, and let employees take vacations regularly to bring employees a happy mood, all for the sake of talents. The core competitiveness of Prince Qianlong lies in management, innovation, talents and integrity. The whole system is indispensable. In any link, it is worthwhile to spend more money. "

Create a giant garden hotel with new tricks

The Xiongchu Street store in Wuchang, Prince Wine Pavilion, will open with a new look. Different from the existing hotel style, this new store has made a big fuss about the "business" function, and set up a single duplex executive suite with an area of several hundred square meters. The upper floor is a business negotiation room, with a solemn and elegant environment and complete business functions. The lower floor is a restaurant, which is an ideal centralized place for business negotiation, meeting and dining, and is very suitable for modern fast-paced business activities. At the intersection of Jianshe Avenue and Xinhua Road in Hankou, the Kanglong Prince Garden Hotel, which is a five-A intelligent office building, a super five-star hotel and a five-diamond catering hotel, has taken shape. This "Garden Hotel", covering an area of 22 mu and with a total construction area of 111,111 square meters, is another strategic expansion of Song Hongyu after the capital became a hit, among which the five-diamond catering hotel is expected to open at the end of the year. There is no shortage of luxury hotels in Wuhan. What brand does Song Hongyu intend to play in the "Garden Hotel"? In many places, the hotel breaks away from convention and focuses on "business characteristics". Such as the multifunctional conference hall, swimming pool, audio-visual room and so on, which are ideal places for business and leisure activities. The new hotel is aimed at business functions, and many famous financial and commercial places in Wuhan are gathered around the hotel, which will become a new bright spot.