First, the failure may be because franchisees don't love this industry very much.
Coco didn't join because the franchisees didn't love this industry very much. They should keep a warm attitude towards the industry chosen by each franchisee, so as to publicize the brand in large quantities, make the brand play better and move towards a better future. Only if you like this industry, can you devote yourself wholeheartedly, can you work hard to make every product, and can you let the headquarters agree to join.
Second, franchisees don't have enough capital investment.
When choosing projects, franchisees should not only pay the corresponding joining fee to the headquarters, but also leave enough late turnover fee to maintain the normal operation of the store. If there is not enough money, then the headquarters will not pass. There are also some entrepreneurs who are blind when choosing projects, and it is completely infeasible to join just because the project has high profits. Insufficient funds, and some even borrow money to open stores. There is no scientific planning of funds. In the later period of the store or in case of emergency, the funds can't operate normally, which leads to the closure of the store due to continuous consumption.
Third, the unified management of coco cannot be accepted.
Joining a brand means that you can maintain and publicize the brand well, and you can also accept the management obedience of the headquarters. If you can't accept the management of the headquarters well, it will be bad for the headquarters, and of course the headquarters will not agree to join. Because most entrepreneurs are inexperienced and unprofessional, if they don't accept the unified arrangement and guidance from the headquarters, there is no way to operate normally.
Fourth, there is no store suitable for joining coco milk tea.
The milk tea industry is an industry with small profits but quick turnover, and there must be enough customer orders every day. If the location of the store is not very good, and many factors such as the passenger flow, preferences and economic strength of the surrounding mainstream consumer groups are not taken into account, various problems will appear after opening the store, resulting in bleak business of the store. Therefore, if there is no suitable store to join coco milk tea, the headquarters will agree to join in different ways to prevent franchisees from losing money.
Five, the franchisee's physical condition is not up to standard.
If the physical health conditions can not meet the requirements of the headquarters, the headquarters will not agree to join. After all, there will be a lot of work to do after joining, and good health is very important. In fact, this is also a kind of protection for franchisees to prevent the body from being unbearable when the pressure is relatively high in the process of opening a store in the future. Not only will it cause losses to the economy, but it will also cause more serious harm to the body. If this happens, it's not good for either of us. If you want to join, you must first check that the symbol does not meet the standard.
Let me explain to you several reasons why coco can join and fail. If the above conditions are met, then the headquarters will not pass. In fact, this is also a kind of protection for franchisees to prevent losses to the economy. Therefore, friends who want to join must check before joining to avoid unsuccessful application. ?