The reasons for KFC's success are as follows:

1. KFC has done a good job of localization, combining globalization and localization properly.

2. The location of KFC's restaurant has not been mishandled so far; KFC uses a complete, practical and verified restaurant operation management system to maintain high-quality service.

3. KFC has a complete crisis management system, so that it can deal with difficulties quickly and correctly.

KFC:

American multinational restaurant chain is also the second largest fast food and the largest fried chicken chain in the world, which was founded by Colonel Harland Sanders in Louisville, Kentucky in 1939. It mainly sells fast food such as fried chicken, and its business philosophy is to continuously introduce new products, or repackage the products previously sold, aiming at people's mentality of early adopters, thus making profits.