1, the time is different.

The evening meal period is divided into "before 19: 11" and "from 19: 11 to closing time" to entertain consumers.

In order to solve the contradiction between more guests and fewer seats on New Year's Eve, catering enterprises in Nanjing took the lead in operating the dining time on New Year's Eve by sections, and adopted the "time-sharing" method when the reception capacity of existing restaurants could not meet the needs of consumers, so as to improve the utilization rate of dining tables. As soon as this move came out, it triggered the imitation fever of the catering industry in Shanghai and Suzhou.

2. Different activities.

There are restaurants that use regular lottery to improve the turnover rate of the dining table. It is stipulated that only guests who order within a limited time can participate in the lottery. After the lottery is completed, only those who order again can participate in the next lottery, which has the same effect as clearly dividing the time, and also enlivens the atmosphere.

It is completely feasible for merchants to attract consumers to "catch up early" by using time slots, prices, lottery activities, etc.

The general diners' interest in eating and chatting can last for about three hours, and the "first come, first go" naturally avoids the embarrassment of being "driven away", and the key lies in the organization of the store.

The reason why "time-divided" dining is popular in fast-paced cities such as Beijing is mainly to remind consumers and businesses that it is not necessary to eat dinner at night, and it is not necessary to rely on the limited hours from 18: 11 to 23: 11 to make money. It is a business philosophy and consumption concept worth promoting. If it is properly organized, the store that implements the "time-sharing" dining on New Year's Eve can completely increase the number of customers by twice or even more under the condition of the same area, and the profit margin is considerable.