Specifically, the work includes the following categories:
1, media monitoring: according to the needs of the enterprise, its own, comparable companies and the industry and other aspects of the communication status of the monitoring, collection and statistical analysis, that is, the monitoring of its media environment.
2. Crisis public relations: In response to the possible emergence of public opinion and the emergence of negative news for the enterprise, the development of media countermeasures and mechanisms to minimize the impact on the company's operations and development.
3, daily communication: according to the enterprise communication needs, according to a certain period of planning, organizing, writing PR articles in the designated media for communication, release, tracking, feedback, collection, for the enterprise to create a good public opinion environment, of course, with the continuous change of the enterprise communication needs, now more and more ways of communication, content is also more and more rich.
4, daily meeting: for enterprises to do some meeting work, such as press conferences, industry seminars, corporate interviews, dealer meetings and other related public relations activities, planning, organization, implementation and dissemination.
The above is roughly some of the work content it, in fact, I am engaged in is not the traditional type of public relations, public relations is a large industry, there are many sub-division of the field, but in the dissemination of the function of the existence of the **** commonality.