Universal Studios Beijing is the world's fifth, Asia's third, China's first Universal Studios, but also by far the world's largest Universal Studios theme park. Compared to China's local parks, Universal Studios Beijing has obvious advantages in terms of IP influence and various types of amusement equipment, and has great potential for future development. According to CITIC CIC research report estimates that Universal Studios Beijing will receive about 15 million to 20 million visitors per year, with a unit price of about 1,500 yuan, and an annual turnover of about 25 billion yuan to 30 billion yuan after maturity.
And, it is difficult to quantitatively estimate the benefits for the entire city of Beijing's accommodation, food and beverage, commercial and transportation, if we follow the pull effect of Shanghai Disney, is expected to be the year 2021 will make Beijing tourism revenue increased by 7%, for the city's overall output value of 65 billion yuan.
Such a huge siphon effect will bring long-term economic benefits to the following listed companies:
Direct Benefit
Shouyou Hotel (600258): Beijing Universal Theme Park is owned by a joint venture between Shouhuan Investments and the Universal Theme Parks and Resorts Group, a subsidiary of Comcast NBCUniversal, and the Shouyou shares is one of the four major shareholders of the first world investment, another large number of tourists stationed, but also will significantly increase the hotel operating income.
Wangfujing (600859): Beijing Universal Theme Park is owned by a joint venture between Shou Huan Investment and Comcast NBC Universal's Universal Theme Parks and Resorts Group, and Wangfujing is one of the four major shareholders of Shou Huan Investment, and a large number of tourists enter, while driving commercial consumption.
Wen Tou Holdings (600715): the company's controlling shareholder's parent company North Wen Tou holds a 5% stake in Shouhuan Investment, which was approved by the Beijing Municipal Government for the purpose of investing in the development and operation and management of Beijing's Universal Theme Parks and Resorts and set up a platform company that holds 70% of the equity in Beijing International Resort. Beijing International Resort is a joint venture company owned by First Huan Investment and Comcast NBC Universal Theme Parks and Resorts business segment***, which is responsible for investing in, constructing and operating the Beijing Universal Theme Parks and Resorts project.
Indirect benefit
New China United (000620): The company, as the only cultural and tourism enterprise whose registration and office are located in Tongzhou district, is close to Universal Studios Tongzhou. The company owns 2 five-star hotels in Beijing, Xinhua Lian Li Jing Hot Spring Hotel and Xinhua Lian Li Jing Bay Hotel, which are fully prepared to welcome the opening of Universal Studios at any time, to better meet the accommodation needs of tourists and to do a good job in the related reception services. In addition, the company's travel agency will also actively expand the business of Universal Studios to provide travel services to increase revenue scale.
CYTS (600138): In the travel agency business, the company's subsidiary CYTS Oceanis International Travel Co. is one of the official authorized partners of Beijing Universal Resort's travel channels.
YUANLONGYATO (002878): In addition to providing integrated marketing services for corporate clients, the company is also engaged in the development and sale of creative cultural products, including self-branded electronic and digital products, licensed souvenirs of large-scale competitions and events, precious metal handicrafts, undertaking the government's cultural and creative projects, and cooperating with museums and other cultural institutions in the development of tourism souvenirs. The company signed a five-year license for Universal Studios IP.
Golden Horse Amusement (300756): The company, as a large-scale domestic amusement equipment supplier, provides amusement equipment and after-sales maintenance services for Universal Studios Beijing.