Being a self-publishing blogger on vacation after reading this one is enough
Being a blogger in 2023 without a plan is really deadly!!!!
52 beginner positioning
Beauty and skin care / fashion wear / fitness and fat loss / home furnishing home
1.become beautiful strategy 1.wear knowledge 1.dry knowledge 1.appliance reviews
2.cosmetic planting 2.with the program 2.experience sharing 2.home furnishing works
3.goodies review 3.00TD3.diet sharing 3.Home good stores
4.Skincare dry goods 4.Clothing reviews 4.Diet meal tutorials 4.House remodeling
5.Skincare tutorials 5.Picking tips 5.Fitness scouting 5.Appliance reviews
Psychological Emotional/Food & Dining/Tech & Digital/Photography Shooting
1.Emotional Knowledge 1.Food Reviews 1.Digital Reviews 1.Work Sharing
2. Strategy sharing 2. Unboxing review 2. Seeding sharing 2. Photography skills
3. Emotional quotes 3. Tasting live 3. Avoiding the pit sharing 3. Tool use
4. Gender feelings 4. Food shopper 4. Shopping strategy 4. Retouching strategy
5. Marriage and feelings 5. Food Vlog 5. Use of tutorials 5. Personal growth
Career education / mother and child early education / cute pet animals / hair styling
1.personal improvement 1.knowledge science 1.sun cute pet 1.hair recommendation
2.job interview 2.supplemental food tutorials 2.cute pet daily life 2.hairdressing scene
3.learning goodies 3.parenting games 3.goodies assessment 3.peripheral assessment
2 newbie account build
p>Standing up a persona can make people understand at a glance what this account does, what value can
bring, the reason to pay attention to you?
An avatar in line with the positioning of the persona, it is best to use real pictures.
Name nickname + vertical track, crowd + vertical track.
Profile character introduction, own characteristics, professional demonstration.
The benchmark account to find quality accounts in the same field, organize more than ten
explosive cases, disassemble and summarize the experience.
3 Looking for benchmark accounts
Head blogger (fans > 20W)-find 5
This type of blogger's selection, planning and operation have matured, and it is the target we
will aspire to. You can focus on the direction of their selection type, long term
operational thinking.
Waist bloggers (fans 5-20W) - looking for 10
This category of bloggers have a certain fan base, we can pay attention to the
party's persona, selection, content planning, etc., think about what characteristics, such as
how to make a difference.
Vegetarian bloggers (fans 5K-2W) - looking for 20
This category of bloggers is not a lot of fans, but the success of the number, but also pop
model content. We can learn the topic selection, style, cover
face, copy, etc. of the explosive content.
Disassembling the benchmark account
1. Account
Positioning of the account, account features, account name, homepage design, content
framework, zanzou ratio, etc..
2. Content
Explosive notes content, keywords, title, cover, script content, interactive
methods and so on.
3. Data
Avatar, profile, number of notes, number of comments, number of likes and hides, posting time and
frequency, fan profile, etc.
4 notes title determines the traffic
Before publishing content you can search for how the title of the explosive article
take, not limited to the field and type of article, the main reference to the writing ideas. Title
and body after writing check whether the content is in line with the norms, to avoid infringement and
prohibited words appear.
1. Digital
Including numbers in the title is far more impactful than plain text, and can make the target
user feel more intuitive, the first time to seize the focus, attracting the target user
open notes.
2. Topic type
This method is more suitable for application in the emotion, life type of title, I
We can add in the title of the title of some with the value of the discussion of the issue or viewpoints
Points to cause the curiosity of the target user to click notes to join the interaction
3. Pain point type
Understanding the target user pain points
To understand the target user's pain points, in accordance with the pain points to write the title, to meet the target
The target user's ideal self needs.
5 notes golden release time
General active time
7:00-9:00 am, 11:00-14:00 pm, 18:00-24:00 pm
Suggestions for release time in each field
Gourmet food: 11-13:00 pm, 17-22:00 pm
Dressing category: 11-13pm, 19-23pm
Fitness: 13-14pm, 20-21pm
Emotions: 21-24pm
Workplace: 12-13pm, 18-21pm
Beauty: 11-13pm, 19-22pm
Home furnishing Category: 12pm, 20-22pm
Skincare: 11-13pm, 20-23pm
Photography: 11pm, 19-22pm
Cuddly Pets: 12pm, 19-23pm
Travel: 18-23pm
Shopping: 12pm, 18-23pm
Medicine and beauty: 19-22pm
Entertainment: 7-8am, 12-13pm, 18-22pm
Learning: 11-12pm, 14-17pm, 19-23pm
6How to Write a Shooting Script for a Beginner
Scene: this is generally is the difference between different clips, sometimes a
short video involves more than one scene, but also through the scene here to make a distinction;
Scene: generally divided into a "distant view", "in the middle", "close-up
" is the difference between the lens near and far, it is easy to understand.
Operation method: the operation of the mirror is actually a test of imagination, the operation of the mirror
effect to a certain extent determines the vividness of the language of the video.
Scene mirror a brother - push: through the front push lens to shape the sense of imminence, so that the audience
attention focus, so as to cohesion of the theme, not only can show the picture of the rhythm
synchronization, but also able to capture the user's heart.
Upscaling: take you to see a bigger world kind of feeling
Lines: lines or subtitles in the video.
Duration: controlling the duration of individual shots and the overall shot
7 30 picks for newbie bloggers
Wearing VLOG
1. Commuter wear for the working man
2. Ordinary girl as an outfitter blogger day 1
3. Couple's wear second round
4. When Celebrity Dressing Returns to Reality
5. Day 30 of the Challenge to Dress Your Boyfriend
Weight Loss VLOG
1. The Ultimate Goal of 90 Pounds, XX Pounds Achieved
2. What Fat Loss People Do in a Day
3. Self-Discipline is Really Addictive
4. My Weight Loss Equipment Sharing
5. Becoming a Height Quality Women Day N
Working Part-time VLOG
1.Pieces of joy in a week
2.Wake up an hour early every day with me
3.Ordinary life is also worth documenting
4.Collecting the little beauties of the summer together
5.What can I do with the 4 hours after work
Living alone VLOG
1. What you gain by sticking to 30 days of self-discipline
2. Turning studying into a habit
3. This method of studying is really Y YDS
4. One person, one dog, three meals, four seasons
5. Recording the days when you can't leave the house
Beauty VLOG
1. The life-saving tool for the champion of staying up late p>
2. Day N of trying to be a beauty blogger p>
3. Sharing My Recent Empty Bottle Goodies
4. 1k Three About Girls Going Out Exquisitely
5. Lipstick Sharing for Fall/Winter Season
LEARNING VLOG
1. What I Do in a Day at Home Alone
2. Daily Life of a Solo Living with a Monthly Salary of 5k and Rent of 2k
3. Daily Recordings of a Girl Who Lives Alone in 98 p>
4.XXX study method pro-test! Too effective
5. Challenge to study 3h a day, day 56