It's been 11 years since I started catering. Let's talk about the reasons I learned about the closure, which can be roughly divided into five aspects. First, I wanted to run away before I learned to walk.

I was lucky, and I was the one who knocked on the right door. I chose this product of crayfish in 2118. At that time, few people opened crayfish, I think. Although we have made money, we have been doing it in a down-to-earth way, so it is still stable < P > But many bosses can't stabilize after making money, and when they look at the soaring income, they will have the idea of opening a branch. But if a single store is not stable, it will naturally be out of control, so it is often "losing the wife and losing the soldiers". Second, the personnel management is not good. < P > The staff consumption is a problem no matter which store I put in. After what he told me, he flew into a rage, but I know it's definitely not the most outrageous, and there are many others!

That's why we need a professional manager to do this, because the management takes a lot of energy and is difficult to manage. Third, the partner is not found well (it is necessary to be careful to open a shop with my brother)

Many traditional catering bosses may have encountered this problem, and there are many that my brother didn't do in the end. I won't give you specific examples, I'm sure you've heard of them.

choosing a partner is not about friendship or how much money can be paid, but about ability! You must have one of technology, management and marketing, and then find a complementary partner! Fourth, the problem of choosing products, following the trend, joining

It is easy to encounter this problem when opening a tea shop, follow the trend! Because there are too many shops in online celebrity now, and it always feels that girls have a dream of a tea shop. But this kind of limelight comes and goes quickly! One month ago, it was this one, and the next month, it may be another one. This is also a good job in online marketing now! So friends who do catering, everyone's online marketing should also be started!

think it over when choosing products, and don't get excited at the moment! V. External reasons (epidemic situation, false reports, etc.)

When I was a crayfish, I was badly hurt by the false report that "crayfish has parasites", and it took me a long time to return to blood.

there is also the epidemic situation, which will definitely have an impact, and many of them can't bear it!

In fact, the essential way to make a good shop is also very simple:

1. The dishes are clean, hygienic and delicious!

2. The management is well done, and the front office, kitchen and shop staff must be well managed!

3. The publicity is in place, not grandiose, but let others know about your store

Finally, I hope everyone will have a prosperous business!