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How to take a good WeChat public name 1. to public account a good name
A good WeChat public account name is the best image spokesman for the company. A good WeChat public account name is the best image of the company's spokesperson, because the first thing users see when they open WeChat is the name of the company's public account, avatar. So how can you get a good name for your WeChat public account? According to the author's practical experience, a good name should meet the following three characteristics.
(1) can quickly spread
One of the biggest features of the Internet is the spread. In the traditional business to spend 10 years to achieve the effect of dissemination, perhaps the use of the Internet as long as 1 hour can be done. Every day there are a lot of people through the Internet quickly become famous, as long as your product name is good to remember, is the best spread.
For example, the English public account can be named as follows: American English, Learn English, Beijing English, 24 English, Daily English, English for the Big Numbers, City English, English Speaking Selection, Dashi English, Irving English, Knowing English, International English, Pacific English. With so many English public account names, which one is the easiest to spread? Let's analyze them now. For public account names to spread quickly, they must first be catchy and familiar to users, and they can appeal to potential customers about the value of the product. Based on these points, we locked the English public account name to the following two:
Learn English well: the most common phrase teachers and family members say when going to school is "learn English well". There is no need to worry about customers not being able to remember this name because it has been said countless times. Additionally, the name of the WeChat public account is catchy and speaks to potential customers about the value of the product.
American English: People go to college and want to be fluent in American English, and American English is taught on TV and radio because it's the best English in people's minds, so there's no worry that users won't be able to remember this name. In addition, the name of the WeChat public account is catchy and speaks to the potential customer's value of the product.
If the name of a product has been y imprinted in our brain when we are very young, when this name becomes the name of a product, it is natural to think of the brand of this product when talking about a brand in a certain industry. Because the brand name, from small to large has been repeated in our minds countless times (maybe a hundred thousand times, maybe a million times, or even more).
To tap the value behind the product name, we need to first figure out who is our target customer, and then analyze the target customer's deeper demands on the product. For example: why do people buy cars, is because they want to be able to travel faster to save time, so fast is the target customer's deep demand, BMW's most important feature is to run fast, only then can be called BMW, so when people want to buy a car, the first reaction is to buy a "BMW car". Mercedes-Benz also meets the target customer's first demand, fast driving speed. When people think of buying a car, the first thing that comes to mind is to buy a Mercedes-Benz BMW, and that's the reason.
This can meet the customer's first demand for the name of the product is a lot, Piao-soft, Want Want snow cake, Nongfushanquan, Mengniu milk, etc., the name of these products are to meet the target customer's first demand. The name of the public account, in order to meet the customer's demand for the product, we must first study the target customer's first demand or deep needs.
In summary, the name of a good public account to comply with the principle of communication: read catchy, to make the user feel familiar with the feeling, and to potential customers to appeal to the value of the product.
(2) The principle of target keywords
WeChat has a search function inside WeChat, which allows potential customers to find the WeChat public accounts they are interested in through keywords. So if you want your public account to be found by customers in the vast sea of WeChat public accounts, you have to take the target keywords of your product with you when you take the name of your WeChat public account.
For example, if you have a WeChat public account for English education, you should always include the target keyword "English", so that customers who want to learn English can find your WeChat public account by searching for it.
(3) Add a local name
Please note that if your business is only for local customers, you need to add the name of the local place, such as Beijing English training, Shanghai English training, which will help you to get accurate target customers.
Based on the above analysis, we get the conclusion that the composition of the public account name is: Pin ...... >>
WeChat public number to take what name to attract people it 5 points WeChat public number the ultimate goal is to profit cash, you must be clear about what you are good at
1, the name, for example: to teach you to dress with the name is very clear positioning is a group of young people, and is a high consumer groups, like the name of the people of course like to dress up their own, and willing to spend money to buy Clothes, then the later operation can be appropriate to join the clothes ads, the premise of your public number to push the content must be everyone likes to see, rather than have been turned rotten article. This first according to what you are good at, and then go to analyze the customer groups, and then go to customize the name, see what name can be simple and rough generous, can let others at a glance,
2, avatar, here to explain is that the name of the WeChat public number and the avatar is a complementary publicity effect, the public number of the name of the public number up a good, but still do not express the meaning of your words, then you can work in the avatar,
2, avatar, to explain is the name and avatar is complementary publicity effect, public number up good, but still expresses not your meaning, then you can work in the avatar. It looks like the name and avatar are very compatible, and meditatively tell customers what you do this number
3, late push graphic information content, the content is best to be their own original, because you copy and paste the absolute most up to a number of some people have seen, so that others feel that you this number is a copy and paste the party, no quality of the content can be said.
4, in is to fill in the public number of the introduction, to be streamlined, or that sentence, simple and crude best, poke in the heart.
How to name the enterprise WeChat public number A good public account needs quality within or innovative planning or services. But a good name will reflect the value, service, content, scope, industry and other information of your public number, so that interested people will pay attention quickly. But for the time being, the WeChat name is no more than the following eight forms.
First, call it by its name
It is to directly use the name of the enterprise or the name of the service or product as the name of the WeChat public number. For example, Dongguan marketing website design, the advantages of the network, the popular Dianping network, etc..
Second, the function of the practical method
This form can directly show the use of the public number and services, so that users know more about your platform. For example, the hotel assistant, the use is to book a hotel. There is also Xinxin Travel, which is a travel recommendation, and MicroLife Membership Card, which is a one-stop platform for merchant membership cards.
Third, the image of the name method
The image of the enterprise or service product image of a technique, the concrete things or abstract things visualization, can be anthropomorphic, metaphor and other techniques. For example, Basketball Park, is a basketball sports information WeChat public; movie factory, to help you find the fastest movie you want to see and so on.
Fourth, the use of vertical industry naming method: industry name + use
Typical WeChat public: film business school, micro law, Douban City, Baidu movie and so on. These are an industry plus the use of naming.
Fifth, the question-type naming method
In the way of questions, the way of questioning the name, so that the followers get interested. For example, what to watch tonight public, what can make money public. They respectively told the user can help you find your favorite movies, help you recommend financial products and money-saving methods.
Six, alternative naming method
This type of public number is generally running: fresh, fun, interesting, informative, kind of form to go. Want to do funny entertainment class with hi en can quickly consider. For example, the small news microblogging public, Mac skills microblogging public, cold joke selection microblogging public, and so on.
Seventh, encyclopedia name method
Encyclopedia name method to obtain the name of the range contains a wide range, but is better known for people. There is also a benefit of grabbing the insurance taken, perhaps through this will be in the WeChat search to get a lot of fans Oh. For example, embarrassing encyclopedia, healthy life encyclopedia, fashion life small encyclopedia, website construction encyclopedia and so on.
Eight, other naming methods
Other quick consideration from the life, the region, and some of the more familiar around the start. You can also refer to the Baidu index, people's attention to certain events or issues and so on. Of course, there are many other methods of naming, such as business naming can also be used in the region plus industry, Dongguan merit network, Dongguan marketing website design and so on.
Want to register a personal WeChat public number, but the name do not know how to take! 50 points The micro-signal is not important, the publicity with the bound QQ number.
The public number ID is also not important, the important thing is the content of your public number, do valuable, even if it does not sound like a loud name, slowly but also loud.
Help with a WeChat public number name. Public number name, your product, positioning, your content output, from these aspects to consider it
Public number account name is the micro-signal Here is to fill in the Chinese name, is can be repeated with the existing.
The micro-signal is after the application is successful, set up their own binding, is unique, can not be repeated with the existing micro-signal.
The name of the microblogging public number should use the name of the book or the signal? Generally use the signal
WeChat public number how to change the name If you are not certified public number, enter the WeChat backstage, select the authentication will be able to get a chance to modify the name, only this opportunity, be sure to think about the name and then modify.
(4), the need to set the public account name;
(5), the new public account name based on the naming method and the corresponding information
The last way is to re-register, but re-registration will have the limitations of the ID card, which you need to take care of it
Want to do a micro-mini public, a good name What is a good name The name is not something that you think of, and then you can get up, and when you get up, you'll be able to get up.
The name is not something you can come up with when you think of it, but when you do, you'll realize that a good portion of them can't be come up with, and you should ask what name you can come up with.
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