Merchants website, mainly by the stability of the site as well as the site's traffic to attract businesses to join. Therefore, before doing this type of website, we must choose a good server, can not be cheap to choose an unstable server, then you will lose a large number of customers, choose a good server is to optimize the site, this type of website due to the moment a new merchant to join, so you can choose to use asp technology to do the backend of the website, the front layout with div + css technology can be used, the program is well written as much as possible to meet the W3C standards, and to deploy keywords, the keyword is to deploy the website, the keywords is to deploy the website, the keywords is to deploy the website. After these, to the deployment of keywords link, if your station is just done, it is recommended to choose some long-tail competition is not high in the word, and so there is a certain amount of traffic and weight in the redeployment of keywords; weight of the site, the choice of keywords on the more elaborate, often a word can determine the final flow of the site, the deployment of the keywords, the low weight of the new station needs to be regularly rationed every day to update the article, the originality of the article to be High, at the same time go to a large forum articles, etc., here recommended a very effective method, is to go to some of the free advertising website to publish a link to your website, so the effect is very obvious, you may want to try; weight of the site, you can choose to update the article pseudo-original, as far as possible with your collection of articles 35% different, Baidu will be included, and can also strive for some high relevance to the external links, articles! As a result of the large station, you have to update a lot of articles, but also targeted quantitative update, can not figure on the spur of the moment, update a eight hundred and ten, Baidu's big update, clear on this kind of update excessive site to make the penalty adjustment, remember.