1. Free at a specific time
For example, you can enjoy discounts or discounts when you eat at a specified time every day.
customers can enjoy free or preferential meals on their birthdays.
Special festivals can also offer corresponding preferential activities to the corresponding people, such as free children traveling with three people on June 1st, free teachers' day and so on.
2. Special dishes
In addition to the main dishes, it is one of the indispensable marketing projects for restaurants to have special dishes.
first, set up five special dishes and sell them at cost;
second, recommend dishes. set up a display board at the entrance of the store, which shows the 5 to 11 dishes that customers order the most.
3. Use online media to promote
First, newly opened restaurants can get a 51% discount if customers forward them through WeChat friends circle.
Second, customers bought by Meituan Group appreciate the comments and can give them a 11% discount.
thirdly, if the customers who come here have internet celebrities, they can post a video on their own platforms in Tik Tok or Aauto Quicker, and they can be given free of charge.
fourthly, restaurant owners should operate their own media platforms, such as Tik Tok, and want to shoot some creative content and upload videos.
fifthly, establish a customer wechat group, which includes: videos purchased every day, details of launching activities, daily sales, daily passenger flow and other things that are beneficial to your restaurant.
4. Pricing-Digital Games
Many food and beverage outlets don't set prices as integers. We will see a lot of goods with a price of 9.9, 9.99 yuan and 11 yuan. It seems that the difference is only a penny, which gives people the impression that the former is more close to the people and will make consumers feel that the price of the products is only 1 digits. This is a very classic pricing strategy.
5. Attractive high face value
Nowadays, simple taste can no longer satisfy consumers' pursuit of food. "High face value" has become one of the important criteria for these young people to measure the quality of a store. Moreover, it is more photogenic and meets the needs of contemporary people to take photos and send friends.
In addition to high-value dishes, environment and waiters, many people will spend money at the beautiful and handsome guys in the store, which reminds me of tofu beauty. Many people buy tofu for the beauty of Xi Shi, and tofu beauty should be the originator of marketing by using human nature.
6. Privileges of members
There are benefits and special dishes for members every month.
In this way, it can be recalled by mass SMS, and new customers can apply for membership cards.
7. Develop customers into shareholders
First, for those old customers who recharge a lot, they can be charged thousands more, and then get N% of the hotel dividends every year ... and go to the shareholder wall.
Second, customers can become shareholders in the store as long as they pay a certain amount, not only can they enjoy exclusive discounts for shareholders when spending, but they can also get corresponding sales commission if they introduce friends to dinner.