1. How to choose a site: It is generally recommended to be near a school, a residential area or a food court, or a place with a lot of people at the crossroads.

2. How much is the rent? According to the local consumption level, ask the surrounding shopkeepers

3. Why do you charge the transfer fee? The transfer fee refers to a certain sublease fee paid to the original operator if the next operator wants to obtain the store management right during the lease period. The transfer fee generally includes the decoration fee, miscellaneous fees and other related costs of the original operator. There is not necessarily a transfer fee for store transfer, but most of the transfer fees are transferred from one level to another. The landlord may not be informed of the transfer fee, but the new lease contract must be signed by the landlord, the original operator and the next operator.

When opening a new store, you should pay attention to what kind of store you are running. After determining a specific store opening project, you need to do more in-depth research on this project, including

1. The capital investment of the project needs to be within your controllable range;

2. The project can be operated by itself;

3. Is there an urgent demand in the current market?

4. Is it a project that can be done for a long time and is easier to do as it accumulates?

5. The current market intensity of the project;

6. Whether the project area is familiar with and whether there are available prophase resources;

7. Comprehensively consider whether the project has any difficulties that it cannot overcome;

In terms of renting stores

After the store opening project is determined, it is necessary to make customer portraits of your main consumer groups, such as gender, age, spending power, consumption scenarios, consumer professional characteristics, etc., select several areas where the target customer groups are concentrated to find stores, and determine several intended stores for further observation:

1. The approximate rental price of this area;

2. Select the store size and location according to the characteristics of the store opening project;

3. Consumer flow path, stay time and stay intention in this area;

4. The urban planning of the area in the next few years, the size, scale, entry and relocation of other commercial shops around the store;

5. Whether the layout of the intended store conforms to its own planning, the cost of renovation, the layout and price of water, electricity and electricity in the store;

6. The reason for the transfer of the store, whether it is the real landlord, the contract signing period and the payment method;

7. Can the remaining customers of the store be changed to your customers?

Secondly, the preparation before opening

includes the qualification of the store, the decoration of the store, the division of the store space, the entry of shelves, the purchase and debugging of equipment, and the placement of goods according to the customer's entry path, the main products sold and the frequency of customer purchase.

The work scope and responsibility division of shop assistants, employees' familiar training on products (price, how to use, memory of product selling points), performance commission algorithm given to improve employees' enthusiasm, preparation for opening activities, Yi Labao, posters, online activity copywriting, activity setting, etc!

finally, after the opening, pay attention to publicity, hold special activities to attract customers and enhance the visibility of the store.

/iknow-pic.cdn.bcebos.com/738b4711b912c8fc4bb1f7a2f1139245d688211a"target="_blank"title=""class="ikqb_img_alink"> /iknow-pic.cdn.bcebos.com/738b4711b912c8fc4bb1f7a2f1139245d688211a? x-bce-process=image%2Fresize%2Cm_lfit%2Cw_611%2Ch_811%2Climit_1%2Fquality%2Cq_85%2Fformat%2Cf_auto"esrc="/738b4711b912c8fc4bb1f7a2f1139245d688211a"/>

Extended information:

Registration procedure for opening a store

Business license Article 1 In order to regulate the registration behavior of individual industrial and commercial households and improve work efficiency, these Provisions are formulated in accordance with the Administrative Licensing Law and the Interim Regulations on the Administration of Urban and Rural Individual Industrial and Commercial Households.

article 2 the establishment, alteration and cancellation of registration of individual industrial and commercial households shall be handled in accordance with these provisions.

article 3 the state administration for industry and commerce is in charge of the registration administration of individual industrial and commercial households throughout the country.

the administrations for industry and commerce of provinces, autonomous regions and municipalities directly under the central government are responsible for the registration and administration of individual industrial and commercial households in this area.

the municipal and county administrations for industry and commerce and the sub-administrations for industry and commerce of large and medium-sized cities are responsible for the registration of individual industrial and commercial households within their respective jurisdictions. The registration authority may, if necessary, entrust the industrial and commercial office to register individual industrial and commercial households.

chapter ii application for establishment, change and cancellation of registration

article 4 to apply for registration of individual industrial and commercial households, the applicant may submit the application in the following ways:

(1) to the industrial and commercial office where the business premises are located

(2) to the registration place of the registration authority directly

(3) to send letters, telegrams, telex, fax, electronic data exchange and e-mail. If an application is made in this way, the applicant shall submit the original application materials to the registration authority within 5 days after issuing the application.

Article 5 To apply for the establishment registration of individual industrial and commercial households, the following documents shall be submitted:

(1) Application for the establishment registration of individual industrial and commercial households signed by the applicant

(2) Identification certificate of the applicant

(3) Certificate of business premises

(4) Other documents required by national laws and regulations.

those who engage in business that must be reported to the relevant departments for examination and approval according to laws and administrative regulations shall submit the approval documents of the relevant departments.

Article 6 The following documents shall be submitted when applying for registration of change of individual industrial and commercial households:

(1) Application for registration of change of individual industrial and commercial households signed by the applicant

(2) Certificate of new business premises

(3) Other documents required by national laws and regulations.