catering is a food production and operation industry that provides consumers with all kinds of drinks, food, consumption places and facilities through instant processing, commercial sales and service labor.
According to the definition of Standard Industrial Classification in Europe and America, the catering industry refers to catering service organizations that aim at commercial profit. In China, according to the definition in the Notes on the Classification of National Economic Industries, the catering industry refers to the service activities of cooking, modulating and selling food to customers in a certain place for on-site consumption.
basic information
Chinese name
catering industry
mbth
catering
purpose
nature
food production and operation industry
classification
tourist hotels, restaurants, buffet, cold drinks industry and vendors
explanation
catering service organizations for commercial profit < Specifically, it can be divided into three types: convenient mass catering market, high-grade catering market and atmosphere catering market. The convenient mass catering market is mass consumption; There are many secondary and tertiary cities in the high-end catering market, especially in the tertiary cities; The atmosphere catering market is sandwiched between high-end and low-end, mainly some theme restaurants and atmosphere restaurants.
prospect
the catering industry is an early opening industry in China. The continuous influx of internationally renowned catering enterprises has had a profound impact on the business philosophy, service quality standards, cultural atmosphere, diet structure and quality requirements of employees in China's catering industry. It can be predicted that the fierce competition in China's catering industry will remain in the future.
catering industry
catering industry
because there are not many domestic catering enterprises that have gone abroad and operated internationally, the main customers of Chinese food overseas are overseas Chinese, and Chinese food is also one of the pillar industries of Chinese economy in the world today. However, due to the variety of Chinese food requirements and different cooking techniques, seasonal changes have different requirements on diet, so Chinese food can not be standardized and industrialized like McDonald's and KFC, so its "going out" road seems to be difficult.
after more than 31 years of development and market competition, the development of China's catering industry has entered a new stage of diversification of investment subjects, diversification of business formats, chain of business models and industrialization of industry development, and the development momentum of the industry is strong. As of August 2111, the sales revenue of China's catering industry was 1,292.3 billion yuan, up by 16.3% year-on-year.
As an important part of the service industry, catering is widely valued because of its large market, rapid growth, wide influence and strong ability to absorb employment. It is also an important carrier for developed countries to export capital, brands and culture. The involvement of various financial capital and industrial capital has contributed to this trend.