chapter I general provisions article 1 in order to standardize outdoor advertising facilities and signboards, beautify the city appearance and improve the city quality, in accordance with the provisions of laws, regulations and rules such as the Advertising Law of the People's Republic of China, the Urban and Rural Planning Law of the People's Republic of China, the Regulations on the Administration of City Appearance and Environmental Sanitation, the Regulations on the Administration of Outdoor Advertising in Jiangxi Province and the Implementation Measures for the Administration of City Appearance and Environmental Sanitation in Jiangxi Province, Article 2 These Measures shall apply to outdoor advertising facilities and signboards in built-up areas of cities and towns within the administrative area of this Municipality.
outdoor advertising facilities and signboard setting management activities in areas outside the built-up area that are subject to urbanization management shall be implemented with reference to these measures, and the specific regional scope shall be delineated by the county (district) people's government according to law and announced to the public.
if there are other provisions in laws, regulations and rules on the management of outdoor advertising facilities within highways and highway land, those provisions shall prevail. Article 3 The outdoor advertising facilities mentioned in these Measures refer to facilities such as light boxes, neon lights, electronic display screens (plates), electronic copying devices, windows, advertising stands, physical models, etc., which are specially set up to publish advertisements to outdoor public spaces by using carriers such as the outer space of buildings, public places, public facilities, mobile vehicles and lift-off devices.
the signboards mentioned in these measures refer to the signboards, plaques, etc. set up by organs, enterprises, institutions, social organizations and other organizations and individual industrial and commercial households in their offices, business premises or buildings (structures) to express their names, shop names and signs.
the regulations on the management of outdoor advertising facilities shall apply to signs and plaques that are accompanied by commodity promotion and service promotion, or are set outside offices and business premises.
the setters mentioned in these measures refer to the owners or users of outdoor advertising facilities and signboards. Article 4 The people's governments of cities and counties (districts) shall strengthen the unified leadership over the management of outdoor advertising facilities and signboards within their respective administrative areas.
the municipal urban management department is responsible for the management of outdoor advertising facilities and signboards in downtown areas, as well as supervising, coordinating and guiding the management of outdoor advertising facilities and signboards in counties (districts). County (District) urban management departments shall be responsible for the management of outdoor advertising facilities and signboards within their respective jurisdictions according to their duties and powers.
the departments of market supervision and management, natural resources, emergency management, transportation, housing and urban and rural construction, development and reform, ecological environment, public security, finance, water conservancy, etc. shall, within their respective responsibilities, do a good job in the management of outdoor advertising facilities and signboards.
the township (town) people's government and sub-district offices shall, under the guidance of the competent department of urban management, do a good job in the daily supervision and inspection of outdoor advertising facilities and signboards in their respective areas. Fifth outdoor advertising facilities and signboards should follow the principles of unified planning, rational layout, safety, beauty, energy saving and environmental protection, adapt to the national spatial planning, and coordinate with the building style and surrounding environment.
the establishment of outdoor advertising facilities shall conform to the planning and technical specifications for the establishment of outdoor advertising facilities; The installation of signboards shall conform to the technical specifications for signboards.
encourage outdoor advertising facilities and signboards to adopt low-carbon, environmentally-friendly new materials, new technologies and new processes. Chapter II Planning and Standardization Article 6 The municipal and county (district) urban management departments shall, jointly with the departments of natural resources, transportation, market supervision and management, emergency management, ecological environment, public security, etc., organize the preparation of outdoor advertising facilities planning according to the national land and space planning, urban appearance standards and relevant safety technical standards, and report it to the people's government at the same level for approval before implementation. County (District) outdoor advertising facilities planning shall be reported to the municipal urban management and the municipal natural resources department for the record.
the planning of outdoor advertising facilities shall conform to the requirements of national space planning, urban appearance standards, traffic safety, fire safety and environmental protection, highlight local characteristics and reflect local culture.
The outdoor advertising facilities planning approved for promulgation and implementation shall not be changed without authorization; If adjustment is really necessary, it shall be submitted for approval in accordance with the original examination and approval procedures. Article 7 The planning of outdoor advertising facilities shall include the following contents:
(1) The areas, roads and buildings where outdoor advertising facilities are prohibited, restricted and allowed, as well as the planning control rules of each area;
(2) the control principles of the layout, total amount, density and types of outdoor advertising facilities;
(3) Basic requirements of outdoor advertising facilities such as location, form, scale, color, material, lighting and validity period;
(4) planning principles, areas, proportions and other requirements of public outdoor advertising facilities.
when making detailed plans for outdoor advertising facilities in important locations and key areas, the controlling contents of outdoor advertising facilities should be made clear, including the number, size, shape, color and proportion of public outdoor advertising facilities. Article 8 The municipal and county (district) urban management departments shall, according to the technical standards of land and space planning, urban appearance standards and environmental protection, jointly with the relevant competent departments, formulate technical specifications for outdoor advertising facilities and signboards, and report them to the people's government at the same level for approval before implementation.
the technical specifications for outdoor advertising facilities and signboards shall specify specific requirements for the design, manufacture, installation, maintenance and safety monitoring of outdoor advertising facilities and signboards.