■ Cost estimation: The starting capital of a 311-square-meter coffee shop is about 811,111 yuan. Take Shangdao Coffee as an example, to open a standard coffee shop of 311-411 square meters, the starting capital is about 811,111-1 million yuan. Specifically, it includes: an initial fee of 211,111 yuan for 4 years, a deposit of 51,111 yuan, a standard decoration fee of 1,211 yuan/m2 (guided by the Ueshima Engineering Department), an equipment fee of 81,111-1,111 yuan (including kitchen facilities such as coffee machines, mills, water treatment equipment, stereos, air conditioners, cash register systems and other fixed assets facilities) and furniture of 61,111-1,111 yuan (for example) In addition, it is necessary to reserve some liquidity to maintain the operation of the store. How expensive! ! 31,111. Yeah, I've been thinking about it for a long time, but I don't know what to do. The last paragraph upstairs is the point. How to Manage Coffee Cocktail Salon Party Accounting Firm You can see dozens of fancy coffees on the "Dream Traveler" wine list, which is really surprising. I didn't expect such a small shop with only 31 square meters to make so many coffees with different tastes. At first, Shine Wong inquired about the purchasing ways of coffee equipment and products through the Internet, and gradually learned more suppliers, and chose the best ones comprehensively. Coffee shops and equipment suppliers would provide relevant free training. In order to ensure the freshness of coffee, only 1 ~ 2 bags of coffee beans (1 kg per bag) are added at a time. It's not enough to study behind closed doors. It's also very important to go out and experience, take a look at the most romantic and distinctive coffee shops, taste the most authentic fancy coffee and taste the most beautiful and delicious cocktails. Although the expenditure has increased invisibly, it has gained a lot. In order to improve their popularity, the "Dream Traveler" contacted the surrounding colleges and universities and conducted some publicity activities, such as salon party activities, reading activities, showing the latest movies, clubs for overseas students, etc., and the results were good. In terms of finance, the dreamer found an accounting firm to handle the accounting and tax payment problems on his behalf. The monthly cost is 311 ~ 411 yuan, which is much smaller than the cost of hiring an accountant. At the beginning of this year, the "Dream Traveler" Peking University Store opened. The newly opened "Dream Traveler" has a business area of about 1.51 square meters. It is a comprehensive coffee shop with coffee+drinks+light meals, with an investment of about 411,111 yuan, and is currently in the trial operation stage. Investment advice: Don't put all your belongings on the line. You can see that Ms. Wang thinks that although franchised stores are relatively worry-free, they are mostly located in commercial areas, and the target consumer groups are mostly white-collar workers of the company. The rent is expensive and the decoration requirements are high, which increases the overall investment cost. Therefore, it is not appropriate to choose to join the business when starting a business for the first time and there is not much money. The most important thing in opening a shop and doing business is mentality. On the basis of accurate positioning, we should have confidence in the development prospects, and we should not worry and blindly adjust our business strategy. It is a good wish to run a coffee shop, but you must be fully prepared to succeed step by step. Therefore, if you want to have a relaxed attitude, don't put all your belongings on the line. There are certain risks in investing in coffee shops. While business characteristics and business strategies are important, site selection and storefront decoration are also crucial. Xiao Yu said that 71% of the success of coffee franchisees depends on the accuracy of site selection. Since it is forbidden to open restaurants in residential buildings in Beijing, they should generally be located in cities, the junction of old and new urban areas, commercial streets and lots that are not prosperous but have potential for development. The shopping malls and office buildings with concentrated shopping consumption population have the best effect. In addition, some commercial streets in large emerging communities with business districts nearby are also suitable for opening coffee shops. Coffee shops generally require very convenient transportation, preferably at intersections, "L" faces (that is, right-angled corners) or "M" faces (round or oval corners). In addition, in order to effectively attract customers, it is generally best to choose the first floor. If you choose the second floor, you must have independent access.