With the increasingly fierce competition in the buffet industry, how to run a cafeteria well has become a problem that every shopkeeper has racked his brains to think about. I believe that many stores will work hard on the price, lowering the price to attract customers, and some even hit a seemingly loss of ten yuan. So how to operate the 11-yuan buffet fast food in order to turn back the cost and make a profit?
how to operate the 11-yuan buffet fast food
I. Cost control
The profit point of the 11-yuan buffet fast food largely depends on the control of the food cost. Friends who have eaten the 11-yuan buffet fast food should not find that the dishes of the 11-yuan buffet fast food are mainly vegetarian dishes, with few meat dishes, while others have no meat dishes, or meat dishes need to be calculated separately. Vegetarian dishes are relatively cheap, and when the store purchases, it will try to keep the purchase price to a minimum. In addition, the 11-yuan self-service fast food does not need a professional chef, and the diners scald themselves, thus greatly reducing the labor cost. And the reduction of these costs, to some extent, is equivalent to improving profits.
Second, sell more at a lower price
Ten-yuan self-help fast food is a price war. A bowl of ordinary noodles or wonton costs seven or eight yuan, but now you can eat a delicious fast food for only ten yuan. I'm afraid many diners will not hesitate to enter the store for consumption. Ten yuan buffet fast food is to take the advantage of low price, attracting a steady stream of customers, and with more customers, it is easy to get high profits.
Third, the rent and labor costs are low
Rent and staff salaries are two major expenses in restaurant operation. The services such as pouring wine and serving dishes in the cafeteria are all done by the guests themselves, and the number of employees is only one-third of that of ordinary restaurants. Ordinary restaurants tend to be in prime locations and on the first floor, while buffets are mostly in non-prime locations and on the second and third floors, so the rental cost will be much less.
Fourth, reduce the cost of raw materials
For the same fish, shrimp, seafood, beef and other raw materials, the cost gap is quite huge. For example, fat beef is sliced with beef scraps, seafood is low-priced chilled seafood instead of fresh seafood, and so on. The cost price of a seemingly expensive buffet is much lower than expected.
5. Expensive food tastes bad and cheap food smells good
Many people choose to eat only expensive food in order to go back to our club, but the cafeteria has long had countermeasures for this. First, expensive dishes are generally unpalatable. Faced with low-priced foods such as pizza, sausage and roast chicken wings, you can automatically choose cheap dishes. Second, high-priced food is often cut into small pieces, which annoys you. Even some cafeterias will take delaying tactics. After the high-priced food has passed a little, it will not appear for a long time, which makes you have to eat more low-priced food and easy-to-fill food.
6. Dining in a limited time
The dining time in the cafeteria is often shorter than that in ordinary restaurants, and you can't eat much during the dining time. Generally speaking, the profit of the cafeteria is relatively simple. If you calculate according to the cost price of the cafeteria, you can never make ends meet unless you have a super good appetite. At the same time, it is worth mentioning that the more upscale the buffet, the less likely it is to find a few gluttonous diners, because many people will go to the cafeteria to "pretend", which means that the more upscale the buffet, the easier it is to make money.