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Entrepreneurship guide: how to operate the education and training industry?
Many parents do not hesitate to spend money on their children's education. The chain education institutions in major regions have a constant number of students, and the education and training market has even appeared a situation of "demand exceeds supply" in some areas. It can be seen that the education industry has a very large potential market, and joining education projects is a wise choice for entrepreneurs.

Nowadays, the market demand for the education and training industry is gradually expanding, and the high profit return of the education industry has also been positively responded by many people in the industry. However, in this fierce market competition, some entrepreneurs were eventually eliminated by the cruel market because they didn't know much about the joining projects. Therefore, if entrepreneurs want to create better business opportunities in this project, they need to know all aspects of the joining content, which is more conducive to the career security of entrepreneurs.

Regarding the question of how more and more investors choose educational franchise projects, Xie Chengen said: "From the perspective of an investor, I personally suggest starting from these aspects: 1, brand awareness 2, product content 3, support that the company can give 4, evaluation and measurement of market conditions 5, budget, ability to master and profit analysis. In the first three points, I believe many investors can communicate and compare with the company at the exhibition or on the related franchise platform, but whether the company can provide * * * complete proposal analysis and support * * * accounts for a large part of the importance. Of course, the budget and ability that franchisees can control themselves is an important basis for assessment. A truly professional company not only has excellent brand image and products, but also can understand the market and help franchisees improve their analysis, management and profitability. But in fact, most of China's market resources and information are not public. Franchisees need to have enough market knowledge and management ability to truly understand the company and products during the consultation process. " Regarding the question of how entrepreneurs can improve their own quality, Xie Chengen said that a qualified entrepreneur, in addition to having or understanding the industry information or a certain degree of understanding, is more important in mental preparation.

As for the first point, if you don't know how to eat, you don't need to eat. You just join in to make money, and you are also very casual about what you eat, so no matter what kind of food you eat, you will definitely encounter many problems in the next two years. Take the training school as an example. Running an education requires perseverance, and at the same time, you need to like these lovely students. Because they are our customers, they don't understand, like or even value money, then this training school will be over after one year. No matter which industry or company you invest in, the most important thing is to know your customers, think about them and think about them. What do customers need? Is there anything I can recommend to customers? Wait. , and creating and meeting the needs of customers and realizing the differences of localization are the cornerstones of success.