1. Excellent logo design must be simple in style, clear in font, and there is no need to show anything that is not indispensable.

2. Design a trademark pattern with a unique shape or layout. The trademark pattern must be easy to identify and ensure that the trademark pattern looks to attract the attention of at least three people. If the trademark pattern contains icons, symbols or words, reasonable layout can make them complement each other.

3. No more than three colors should be used for excellent logo design, and bright neon colors and dull colors should be avoided.

4. There should be no more than two excellent logo design fonts.

5. Excellent logo design should not use special effects. Such as: shadows, reflections, water lines, metal, italics, reflection and ray characters, etc.

6. Excellent logo design should not use clip art under any circumstances.

7. Do not use "sou" or "global" symbols for excellent logo design.

8. Excellent logo design should not consider the recent logo design trends, but make the logo look permanent and pay attention to continuity.

Taboos that designers should pay attention to in the process of logo design:

9. Don't use symbolic language in logo designs.

11. Excellent logo design should make sure that the logo can be clearly recognized no matter whether it is enlarged or reduced, even if it is turned over.

11, the logo should pay attention to originality, don't use the elements in the well-known logo design to piece together.

12. In order to consider the beauty of the logo layout, the logo can be adapted to a square layout to avoid obscure layout.

13. Large group enterprises use simple, sharp and steady lines, while entertainment and leisure enterprises can use meticulous and lively lines.

14, the meaning of the logo must be consistent with the image it represents, reflecting the relevance. What are the most important characteristics of enterprise logo design?

15. Don't use advertising language in signs.

16. I plan to draw a draft on the paper with a pencil before working in front of the computer.

17. If the brand name is impressive, then use the brand name as the logo.

18. The layout of logo design should be organized and regular, and each element should be arranged according to left, middle, right, top or bottom.

19, logo design needs to consider the applicable population of the logo.

21. Considering the application scope of logo design, it is convenient and practical. Jinan design company's quotation for Logo design/logo design