First of all, we need to define "What is a good product video?"

Is it because the product itself is good and needs to be introduced rationally?

Or is the product so bad that it needs to be emotionally motivated in order to achieve the goal of purchase?

Or is it just plain old product promotion that awakens the public's long-suppressed conscience?

When we have a clear idea of the creation of the idea, expressed through the text, can let the follow-up team well executed, then this is a good product promotional video script.