Packaging elements include packaging object, material, shape, structure, protective technology, visual communication and so on. Generally speaking, commodity packaging should include trademarks or brands, shapes, colors, patterns and materials.
1. The trademark or brand is the most important part of the package and should occupy a prominent position in the whole package.
2. Proper packaging shape is conducive to storage, transportation, display and product sales. Therefore, modeling is an indispensable combination element in packaging.
3. Packaging color is the most exciting element in packaging. TINT, which highlights the characteristics of goods, can not only strengthen the brand characteristics, but also have a strong appeal to customers.
4. Packaging patterns are like pictures in advertisements in packaging, and its importance and indispensability are self-evident.
5. Selection of packaging materials The selection of packaging materials not only affects the packaging cost, but also affects the market competitiveness of this commodity.
6. Product labels are generally printed with the packaging contents and main components, brand identification, product quality grade, product manufacturer, production date and expiration date, and usage methods.
Common packaging products can be divided into:
1. packing box: carton, micro tile, pu tile, heavy tile, honeycomb cardboard, display rack.
2. Packing box: color box, carton, carton.
3. Packaging bags: plastic packaging bags, plastic composite bags and single-layer plastic bags.
4. Packaging bottles: plastic bottles, glass bottles, ordinary bottles and crystal bottles.
5. Packaging cans: iron cans, aluminum cans, glass cans and paper cans.
6. Packaging tubes: hoses, composite hoses, plastic hoses and aluminum tubes.
7. Other packaging containers: trays, paper labels, paper barriers, adhesive tapes, bottle seals, nozzles, metal covers and pumps.