The concept of catering consumers is:

1. Convenience consumers: Convenience consumers pay more attention to the convenience of service places and service methods, and oppose red tape. This type of customer wants to be convenient when receiving services.

2. Cheap-seeking consumers: Cheap-seeking consumers pay great attention to the low price of food consumption, and this type of customers have the frugal psychology of careful calculation.

3. Enjoy consumers: Enjoy consumers pay more attention to the enjoyment of material life. Pay attention to the environment and the grade of service, and don't care much about the price.

4. Healthy consumers: Healthy consumers pay attention to the nutritional and health-care function of food. This type of customers hope to achieve the purpose of relieving pain and health care through nutritional diet of food, but don't care much about the taste and service of dishes.

5. Reputable consumers: Reputable consumers pay great attention to corporate reputation in order to get a good psychological feeling.