June is coming to an end, July is coming soon, in the past June, the Internet hotspot is one after another, from Liu Genhong to Wang Xinling, from the old Luo retired from the network to the New Oriental burst of fire. So much so that Li Jiaqi in the 618 before the dark left the scene do not seem to have too much noise. The information cocoon makes you think that the money through the Internet seems very simple, all the years are quiet, so as to forget the economic downturn, the status quo of life in distress. Perhaps, a better life tomorrow.July 1, the founding of the party day marketing elements: marketing posters, love the party patriotic marketing main direction is to love the party and respect the party, the inheritance of the red spirit, said the brand of patriotism feelings. However, nowadays, when companies do red-themed marketing activities, we must pay attention to the marketing of the proportion, can not be involved in sensitive content, a variety of red elements can not be used randomly, if you can not grasp this degree, it is recommended to do only some simple marketing posters to do the brand exposure is good. In the Internet era, the red theme related to the error will be infinitely amplified, if you can not flexibly grasp the words, will only play a negative effect on the brand.July 6 International Kissing Day marketing elements: love, weird for the offline business, especially for the main customer groups relatively young brand, you can take the opportunity to hype a little, such as kissing on the scene can be discounted, of course, this action must be sent to shaking sound, Circle of friends and so on, sent with address positioning. More weird words, you can expand the kissing object, not limited to the opposite sex, can be the same sex or even other, as long as the idea is not slippery slope, ideas are always more than difficulties. 7 July 7 Xiaosummer / July 7 Incident marketing elements: remembering the history, look forward to the future for the July 7 Incident, can be used as a part of the patriotism education, related to the education of the children of the present. Tell those cruel past through text and video. History, cannot be forgotten. For the little summer, it is good to publicize the traditional festivals. Nowadays, in the fast-paced life, most of the traditional festivals are no longer valued, or there is no time to value them. So much so that some traditional customs have been gradually forgotten. Even if you don't have time to plan an event, you should send out a poster.July 10 Graduation Season Marketing Elements: Graduation Season, Tourism, Colleges and UniversitiesGraduation is the time to set out on a trip, call up three or two of your best friends, and look for a suitable place. After the tour, maybe we have to go our separate ways, maybe we will not see each other again for many years, although the transportation is very developed now, but to the society, there are a lot of things that can't be helped, maybe it is goodbye forever. The current domestic epidemic, although there are still repeated, but has basically no impact on the emergence of tourist cities, hotels and attractions, is the need to make some moves to stimulate the sagging economy, of course, certain projects may also need the support of the local leadership. For example, a local attractions tickets are free of charge, while issuing a sufficient amount of consumer coupons. Part of the activities to do a good job of wool party prevention can be, the marketing costs down to earth.July 14th Silver Valentine's Day marketing elements: love can not help but say that the marketer is to play, a Valentine's Day can be played to flowers. For the older generation, basically will not know this day the child to bring back the intended to introduce to their own day. Of course, this day can also be used as a small emotional interaction between couples, lovers July 17 Eat Day Marketing Element: Food In June, most people were hungry for the marketing activities of the screen, every day to take the hungry for the release of the free title to guess the time, although there is a capital boost, but the gameplay is really relatively new. Of course, although it is engaged in such a campaign, but it is only to renew their own life, and can not shake the United States group in the slightest. When the wool is over, it is still necessary to return to the market test. Normally, the United States group in the 17th or so will have related activities, catering enterprises can also take the opportunity to launch their own exclusive activities, not for other reasons, only to create their own private area of operation system. After all, the cost of the platform's traffic will be more and more expensive, don't be afraid of private area operations to do late, this only do and don't do. As long as it is done, the cost will always go down.July 23rd big summer marketing elements: traditional festivals the hottest season of the year, although it is said that the weather this year's ups and downs, but the big summer should still give it the necessary respect. On this day you can bask in the different customs of the Great Summer with the nation's netizens, and as a paragraph player you can also compare the differences between the cultures of the north and the south. You can also bask in the hottest temperatures. For some brands, you can refer to the McDonald's X Ink Weather joint marketing campaign around the Great Summer, where you can get a free cup of Coke at the store when the temperature reaches a certain number of degrees. This is not a high cost, but it is a great benefit for brand value and user perception.July 25th Cantonese Day Marketing Element: Traditional CultureNow that dialects have been gradually replaced by Putonghua, and the national languages of certain places have gradually dwindled, some young people who work outside the home all year round can no longer speak the local dialect. There are still some markets for Cantonese, but only in Guangdong and Hong Kong. The pronunciation of Cantonese is not quite the same as that of other places, and now there are some jittery bloggers who are doing related popularization, but limited by the communication environment, fewer and fewer people speak Cantonese, and there are some cold and remote words that many native Guangzhou people can't speak anymore. If you don't want to such words in the history of extinction, or need to increase the relevant publicity. July 30th International Friendship Day marketing elements: friendship from certain levels of consideration, to show the style of the great powers, but from the point of view of the townspeople, but it is the impact of its own status, so this point is too lazy to expand on, there is a need for enterprises to consider it according to their own actual situation. After all, now the number of overseas friends of the domestic gold rush is also very much. July mid-year summary of marketing elements: summary, pay raise half of the year has passed, mid-year summary needs to go up. For the internal business, this is a good opportunity to show their own, for the external business, you can do some user behavior categorization summary. For example, e-commerce companies can inventory the best-selling goods in the first half of the year, the most active users on the platform, from the geographic location, product dimensions, user dimensions and other different dimensions to do a summary, but also along the way to expose the products that want to be exposed. Related content: operations people how to write a good mid-year summary report?2022 full year marketing calendar (with XLS document sharing) Original article: July marketing activities calendar reference