1, the hotel publicity copy can involve their own hotel some distinctive competitive advantages, such as in a convenient location, such as swimming pools, barbecue bar and other venues, these belong to the hotel's strengths, in writing copy should be reflected, on the one hand, so that consumers know more about your hotel, on the one hand, but also highlights your advantages.

2, we open the door to do business, in fact, we can serve the number of customers is limited, both space and time. Many times, we make the biggest mistake is: want to pass all the people in their own restaurants, are turned into their own customers, and forget, their own restaurant in the end for which people, resulting in forgetting the original intention, but also lost customers.

The production of promotional materials is not for specific consumer groups, such as everywhere in the uninspired ads, flyers and other promotional materials are not likely to cause customer **** Ming. Do service, always remember a purpose: I only serve a small number of people, I have my target customers.

According to the above tenet, your target customer's consumption habits, consumption preferences, crowd characteristics, age level to do in-depth investigation and analysis. Then, combined with the characteristics of your restaurant's products and services, create targeted promotional advertising. In this way, you can publicize the time, but also clear my message is to whom to see.

I am Ye Lei, welcome to follow the WeChat public number: Marketing Flight