With the development of economic globalization, business competition is becoming increasingly fierce. Against this background, Wanda Plaza brand under Wanda Group is becoming a new international commercial landmark with its unique business model and brand charm.

Business model of Wanda Plaza brand

The business model of Wanda Plaza brand mainly focuses on large-scale comprehensive commercial centers, covering shopping, catering, entertainment, culture and other fields. Its core competitiveness lies in globalized brand operation, commercial real estate development and management, and diversified industry mix.

The commercial real estate development and management capability of the Wanda Plaza brand is one of its core competencies. Wanda Group has a complete commercial real estate development and management system nationwide, and is able to provide full-process services from project planning, design, development, investment, operation to management.

The diversified business portfolio of Wanda Plaza brand is another core competitiveness. Wanda Plaza not only has large department stores, supermarkets, movie theaters, restaurants and other traditional businesses, but also covers children's playgrounds, sports and fitness, culture and art and other emerging businesses, to meet the consumption needs of different people.

Brand Charm of Wanda Plaza Brand

The brand charm of Wanda Plaza brand is mainly reflected in the following aspects:

High-quality shopping experience

Wanda Plaza brand focuses on providing consumers with high-quality shopping experience, and carries out strict control on various aspects, such as store location, decoration design and product quality. At the same time, Wanda Plaza also provides convenient parking, logistics and after-sale services, allowing consumers to enjoy a more convenient and comfortable shopping experience.

Diversified Entertainment Experience

Wanda Plaza brand not only provides rich shopping places, but also focuses on providing diversified entertainment experience for consumers. Wanda Plaza has a number of theaters, children's playgrounds, sports and fitness venues, etc., providing consumers with more comprehensive entertainment options.

Cultural and artistic atmosphere creation

The Wanda Plaza brand focuses on creating a cultural and artistic atmosphere for consumers by organizing a variety of cultural and artistic activities, exhibitions and so on, so that consumers can also feel the charm of culture while shopping.

Internationalization of Wanda Plaza Brand

Internationalization of Wanda Plaza brand is one of the important directions for its future development. At present, Wanda Plaza has opened branches in the United States, Australia, the United Kingdom and other countries and regions, becoming an important representative of the Chinese brand to the world.

Wanda Plaza brand focuses on the exploration of localized operation, diversified industry mix and innovative marketing in the process of international development. For example, in Los Angeles, Wanda Plaza combines Chinese cultural elements with local culture to create a China Town integrating shopping, dining, entertainment and culture.

Operating steps of Wanda Plaza brand

To become a partner of Wanda Plaza brand, you can follow the following steps:

1. Understand Wanda Plaza brand

In terms of understanding Wanda Plaza brand's business model, brand charm, and internationalization development, you can determine whether it is in line with your own development needs.

2.Contacting Wanda Plaza Brand

Contact with Wanda Plaza brand through Wanda Group's official website, Wanda Plaza's official website, and investment hotline.

3.Submit cooperation application

Submit cooperation application and provide relevant information according to the cooperation requirements of Wanda Plaza brand.

4.Negotiation of cooperation

Wanda Plaza brand will conduct preliminary screening based on the application for cooperation and conduct further negotiation with the partner.

5.Signing the cooperation agreement

After both parties reach the cooperation intention, they will sign the cooperation agreement to clarify the rights and obligations of both parties.