First of all, you need to know which consumers you are targeting, and then make an analysis according to your understanding of customers, and make it clear that you are opening a snack bar. Then, the price of the snacks you are making will definitely not be high. Only those office workers and students will buy them when they get off work or after school. Therefore, you can open a snack bar near schools, companies and shopping malls. People in the mall also commute and need to eat. When these external problems are solved, let's look at the internal problems. Of course, the first is the decoration of your shop. When your eyes are comfortable, your heart is comfortable. Shops don't have to be big, but they must be clean and tidy, which makes people feel refreshed. Orange is recommended. Never do too luxurious decoration, remember, you open a snack bar, not a high-end restaurant! Finally, regarding how to run a snack bar, we should formulate a complete marketing strategy. Never go to war with weapons without preparation. This is the most dangerous move.

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How to open a snack bar? Preparatory work/about to start work

At the beginning of business, try to make more snacks to meet the different needs of customers, listen to more feedback, and then launch the main products, preferably 1 or two snacks with special tastes, so that the store has a unique advantage.

Snacks should be reasonably priced according to the local economic level: in general, the price can be set at 5- 10 yuan/serving in large and medium-sized cities, and the price can be set at 3-7 yuan/serving in places with relatively poor consumption level, and the price of special products can be appropriately increased. While ensuring product quality, we should also have several products with small profits but quick turnover to balance sales. In the course of business, we should adjust our tastes at any time according to the sales situation to ensure sales. In the early days of starting a business, people can gather popularity through free tasting and buying two for one. As snacks are daily consumer goods, there is a great demand. As long as entrepreneurs can maintain the quality of products and the good service attitude of shop assistants, after the customers are stable, they hardly need to promote, and they can also maintain a steady stream of customers' purchases.

Special snacks are unique in flavor and affordable, so there are many snack bars in China market. There are many ways to operate specialty snack bars, among which the service quality is an important indicator of the catering industry, including the hygiene in the store, the terms of service, the mental outlook of the clerk, etc., which are all important factors to retain customers. Therefore, shopkeepers should strengthen the training of shop assistants.

How to open a snack bar? Key step

Shop layout

The store should be equipped with tables and chairs that can accommodate 15 people, with an area of about 30 square meters or more.

Equipment includes cash register cabinets, tables and chairs, bowls, spoons, chopsticks, disposable tableware, take-away boxes, take-away baskets, take-away electric cars or bicycles, kitchen utensils, disinfection cabinets, fresh-keeping cabinets, guest seasoning bottles, etc. Raw materials (beef noodle shop is estimated to have soup pot, noodle pot, cutting table, vegetable washing pool, dish washing pool, butter, beef bone, noodles, onion, ginger, pepper, salt and so on. ).

Gross profit is about 1 of production cost. 5-2。 Five times, the material is not necessarily the best, but at least it should be safe. Shopkeepers can publicize the purchased raw materials in the store to let customers know that the snacks sold in the store are made of qualified raw materials, so that customers can buy with confidence.

Employees, one collects tables and washes dishes, two or three operate in the kitchen window, and one delivers takeout. The payee is the boss. Employees who want to wear uniform clothes can pay 200 yuan deposit. If it's too much trouble, you can also buy a batch of corsets as work clothes on Taobao. If you want to emphasize hygiene, you can also buy some thin masks and disposable gloves for employees to wear. The employee's basic salary is 800- 1200 yuan, and then 5% of the monthly turnover will be used as employee bonus, which will be distributed equally according to attendance. If you have limited funds, you can be your own buddy or ask your parents and relatives for help.

Small advertisements can be printed and distributed in surrounding communities or shops or markets. In addition to decoration and hoarding, 3,000 yuan will be reserved for activities and spent on advertising as much as possible. Give a 20% discount coupon one week to one month before opening.