2007-0 1- 19 10:34:33

Ningxia Xixia Wang Putao Wine Group Company (Yuquan Grape Manor) belongs to Ningxia Agricultural Reclamation Bureau. It is a group company integrating trade, industry and agriculture on the basis of the former state-owned Yuquanying Farm and Yuquan Winery and in accordance with the requirements of modern enterprise management system and norms. It is a national leading enterprise in agricultural industrialization. The company is located in the best ecological region of grapes at the eastern foot of Helan Mountain in Ningxia, and is known as "Bordeaux" in China, covering an area of 4,200 hectares and planting 2,000 hectares of grapes. The introduction of 46 new varieties at home and abroad is the main producing area of wine grapes with relatively complete varieties and concentrated cultivation in China. The climate here has a large temperature difference between day and night, long sunshine time, far away from downtown and no pollution. Grapes and wine were recognized as green food by the Ministry of Agriculture at 199 1.

Located in the center of the vineyard, Liquor Company is one of the key enterprises in Ningxia 2 1. In 2002, it established a joint venture with Jiangxi Jiang Zhong Group, with an annual output of all kinds of wines and chinese wolfberry wine 1 10,000 tons. 654,380,000 tons of "Xixia King" wine and "Gounong" chinese wolfberry wine. "Xixia King" wine and "Gounong" chinese wolfberry wine have become famous brands in western China.

Unique resource advantages, beautiful natural ecological environment and vigorous wine culture provide good conditions for the development of tourism. In recent years, the company has gradually realized the transformation from a single production "vineyard" and "industrial park" to "sightseeing garden" and "sightseeing garden"; The transformation from "farm" and "factory" to "scenic spot" and "scenic spot" won the first batch of national industrial tourism demonstration sites in 2004.

In order to organically integrate wine brewing, wine history and culture with enterprise development, and give full play to the unique advantages of Xixia Wang Putao Wine Group Company in developing tourism, the company has launched three major tourism themes.

One is "How wine is made". Here visitors can see grapes and medlar squeezed into juice and sent to fermentation tanks; Grape juice is transformed into original wine by fermentation; Then it is frozen and filtered by membrane, and finally it enters the canning workshop. In the canning workshop, visitors can witness the canning production line of modern imported equipment, taste fresh wine with different tastes and learn about wine at the same time.

The second is "wine history and culture tour". Walking into the wine exhibition hall, visitors can learn about the long history of wine, watch famous wines from all over the world and feel the rich wine culture; At the same time, we can also see the development history from Yuquan Winery to Xixia Wang Putao Liquor Group through exhibition boards and products, from He Hongpai produced in the 1980s and Lihua brand produced in the early 1990s to Xixia King 10 series with more than 40 varieties of dry red wine, dry white wine and Gounong Lycium barbarum health wine produced in recent years. From obscurity to brand-name products; From private enterprises to leading enterprises; The whole process from state-owned enterprises to joint-stock enterprises.

The third is "interactive entertainment wine tasting tour". Entering the "national standard" tasting room, perfect facilities and standardized procedures provide a platform for tourists to interact and participate. Under the introduction and guidance of the narrator, visitors can receive brief training on wine-related knowledge and wine tasting, experience the feelings of wine tasters, and score according to standardized wine tasting standards. When the new wine goes on the market, tourists are also organized to hold prize tasting competitions in time to enhance the interest, participation and knowledge of the activities.

Yuquan Lake is naturally formed by a wetland of 200,000 square meters. There is a clear spring on Yuquan Island, so there is a legend of Yuquan. Yuquan Island is an ideal place for people to spend their holidays. Around this natural landscape, the company focuses on eco-tourism and does a good job in leisure and holiday development.

First of all, use the moonlight of the lotus pond, reed boating, drunken promenade, overlooking the green sea, island fishing, Helan reflection and weeping willows on the lake embankment to create ornamental scenery.

Followed by leisure and entertainment, catering and other supporting facilities. The island's luxury restaurants, leisure rooms, tea entertainment rooms, chess and card rooms, picnics, barbecue areas, meetings and business training rooms are fully equipped. The local green halal dishes with fine wine and "Yuquan" grilled fish are unique.

There is also a display of national customs and culture. According to different seasons, taking the rough and unrestrained western culture as the main body and combining with its own tourism characteristics, we have carefully planned activities with local ethnic customs, rich and varied cultural performances, song and dance parties, bonfire parties and so on. , focusing on the local culture of Ningxia.

In recent years, according to the industrial development mode of regional layout and specialized production, the company has vigorously developed the grape industry, changed the "production" vineyard into a "sightseeing garden", established an agricultural ecological sightseeing tour with the grape base as the background, and launched a sightseeing tour with the theme of "seeing, turning and picking".

The first is the grape pastoral scenery tour. 2000 hectares of vineyards, 3 kilometers of grape corridor, planting 46 varieties of grapes, including rare fresh grapes and famous wine varieties. Visitors can personally pick grapes, feel infinite fun, learn all kinds of grape knowledge and feel the connotation and charm of corporate culture. Peach, apricot, pear, plum and other small miscellaneous fruit trees on both sides of the promenade bloom and bear fruit for the second time from spring to autumn. The grapes are colorful and round, which is pleasing to the eye.

The second is overlooking the green sea. On the newly completed comprehensive building, there is a sightseeing platform that can accommodate 150 people, providing visitors with a commanding height overlooking the whole base and factory.

The third is grape picking. In autumn, the vineyards are fruitful. At this time of year, the company holds a grand grape festival and grape picking festival, which attracts many tourists from inside and outside the region. At the same time, tourists will bring back grapes and wine as souvenirs to their relatives and friends when they come back. Good economic and social benefits have been achieved. In 2004, * * * received tourists from inside and outside the area 1 12000 person-times. Among them: more than 200 foreign tourists from Japan and Australia. Tourism revenue reached 6.5438+0.32 million yuan, directly absorbing 6.5438+0.60 people, indirectly providing 265 jobs and generating more than 3 million yuan.

In order to further accelerate the development of industrial and agricultural tourism and make it bigger, stronger and better, the company plans to further increase investment in the near future to solve the problems of sewage treatment, public transportation, accommodation and drinking water for people and animals in manor scenic spots; Construction of 65,438+0,000 square meters of tourist catering and souvenir business premises; Construction of 1 1,000 square meters tourist reception center for conference reception, catering and entertainment; Construction of 10 km aerial landscape passage of grape manor, 40 family brewing workshops and 50 agricultural gardens, as well as strengthening the lighting of tourist areas, the construction of vehicle parking lots and cruise ships in tourist areas; The lake expansion project is 330,000 square meters.

With the continuous improvement of the manor, the basic facilities of scenic spots and the cultivation of cultural taste of the whole tourist area have been strengthened. The future development direction of the tourist area is to take "Yuquan Grape" and wine green base as the guiding ideology, take sustainable development and wetland environmental protection as the leading factor, and further implement and improve the overall planning and construction of Yuquan Town according to the overall planning of Yuquan. On the basis of ensuring ecological resources and social benefits, we will realize economic benefits, break through the traditional single model and open up new tourist attractions for workers and peasants.

Brief introduction of Yuquan grape manor scenic spots

1. Grape Expo Corridor: 3 kilometers long, with more than 40 varieties of early, middle and late ripe fresh grapes and 20,000 grapes planted, it is the largest and longest grape corridor integrating sightseeing, scientific research and teaching in northwest China.

Yuquan Lake: The water area is 300 mu, which is artificially developed on the basis of the original wetland. The average water depth is1.70mm. There are many kinds of fish and migratory birds, and nearly 100 acres of lotus are planted. It is the best place for boating, enjoying the lotus and relaxing.

3. Yuquan Island: Yuquan Lake covers an area of 36 mu, which was artificially piled up during the development. It is surrounded by water, and there are all kinds of springs, wicker, lanterns, European wooden houses and delicious food on the island. It is a good place for catering, accommodation, leisure, entertainment, conference reception and business training. When you set foot on Yuquan Island, you will feel the infinite scenery in the south of the Yangtze River, with a taste of fairyland on earth and Xanadu.

4. Sightseeing picking garden: the grape planting area is 5000 mu. The main varieties are more than 40 kinds of famous fresh grapes, including Hongti, Nezha, Richamat, Xinghua 1, Huangjiaqiu and Auguste, which are gathered for sightseeing and picking. Experience the artistic conception of "Yuquan grape is the best in the world" in the sightseeing park.

5. Sightseeing platform: Located on the top floor of the office building of Xixia Wang Group Company, with an area of130m2 and a height of15m, it can be watched by 150 people at the same time. Standing on the sightseeing platform, you can have a bird's eye view of Yuquan area and have a panoramic view.

Moonlight in the lotus pond: On the night when the moon stars are scarce, I am in Yuquan Lake, and the lotus leaves are infinitely blue, and other lotus flowers are particularly red. The sound of fish dancing adds to the silence of the night; The bright moonlight covers Yuquan Lake with hazy beauty, and you will personally experience the artistic conception of "moonlight on the lotus pond" written by Zhu Ziqing.

Reed boating: driving a boat, rippling among reeds, blue sky and clear water, reeds swaying, "slightly rippling, sand birds flying ashore." It's beautiful.

Drunk Gallery: In August, the grapes began to ripen, with a pot of wine and three or five friends, drinking under the grape gallery. The air is filled with intoxicating fruit fragrance, and I don't know where my home is at night. To paraphrase the poem of William Wang, a poet in the Tang Dynasty, grapes, wine, tulips and jade bowls bring amber light. I don't know where my hometown is, Mo Wen. He is drunk in the long corridor.

Looking at the green sea: standing on the observation deck of the office building, looking around, I feel relaxed and happy and forget all the insults. Open-minded.

Island fishing: Yuquan Island Fishing Center, uncut and stripped of soil, sits on the stump, wearing hemp fiber and straw hat, quietly waiting for the fish to take the bait in the breeze. There are no empty rolls under the ribbon, and it costs nothing to sell back the wine. According to the regulations of the travel company, 1 Jin of fish gives 6 yuan to buy wine. Very interesting.

Helan reflection: clear water and blue sky, the shadow of Helan Mountain is reflected in the lake, which forms a charming landscape painting with Ludang and Lotus. I didn't know that people were in the painting, and the painting was outside.

Yuquan Lan Se: In the early morning, the wet mist rises from the 10,000-acre vineyard, reflecting the rising sun. Fruit farmers are working in the fields and sheep are grazing, forming an idyllic rural customs map.

Weeping willow on lake embankment: According to legend, weeping willow on Yuquan Lake was introduced from Anba Bridge, which was the farewell place of ancient Chang 'an people. How many soft weeping willows were broken when the ancients sent them away. Today, weeping willows on the lake embankment accumulate the parting feelings of the ancients. What you see will remind you of the past.

Scenic Route

(North) Tourist routes (travel agency routes 1)

1, Husha Lake, national 4A tourist area. 2 autonomous region eco-tourism sightseeing agricultural base Nanliang ten thousand mu Lycium barbarum base. 3. Western Film and Television City. 4. Rolling horn of National Forest Park. 5. Xixia Mausoleum. 6. Yuquan Grape Manor. 7. Xixia King Winery.

(South) Tourist Route (Travel Agency Route 2)

1, Shapotou, national 4A tourist area. 2. High Temple Sightseeing in Zhongwei County. 3 Jinsha Bay Yellow River rafting. Tour of the 408 Tower. 5 Yuquan Grape Manor. 6 Xixia King Winery. 7 Xixia Mausoleum. Helanshan Forest Park.

(Park 1 Line) 1, Yuquan Grape Expo Road Sightseeing -2, Yuquan Lake Dike Guanliu -3, Yuquan Lake Shore Guanlian -4, Yuquan Lake Boating -5, Yuquan Island Leisure -6, Visiting Boutique Grape Sightseeing Park -7, Fishing Area Fishing -8, Farmland Sightseeing Picking -9.

(Park Line 2)

1. Visit Wangzhuang in Xixia-2. Bird's-eye view of the tourist area from the sightseeing platform-3. World Grape Expo Tour-4. 10,000 mu grape sightseeing garden sightseeing-5. Sightseeing and picking farmers' grapes-6. Fishing in fishing areas-7. Looking at willows on Yuquan Lake embankment-8. Seeing lotus flowers by Yuquan Lake-9.

(wine route 1) Visit Xixia Wangzhuang

1, grape gallery sightseeing -2, wine grape (red and white) crushing -3, fermentation workshop -4, storage workshop -5, refrigeration workshop -6, filling workshop -7, wine exhibition hall -8, wine tasting room -9, Yuquan grape gallery.

Ningxia Yuquan Grape Manor Tourism Products

1. Pedal boat: (10 yuan/hour per boat) deposit 20 yuan.

2. Rowing by hand: (8 yuan per hour per boat) deposit 20 yuan.

3. Big speedboat: 40 yuan around the lake.

4. Small speedboat: 50 yuan around the lake.

5. Large battery boat: (96 yuan per boat per hour) tourists drive by car.

6. Small battery boat: (48 yuan per boat per hour) tourists drive by car.

7. Chess room: (20 yuan/hour accommodation: 80 yuan deposit: 150 yuan, including: mahjong, chess, military chess, go, outdoor rental of 5 yuan/hour, deposit of 50 yuan).

8. Multi-person cycling: three people ride each 15 yuan for half an hour, and two people ride each 10 yuan for half an hour.

9. Animal-drawn cart: each trip to 30 yuan Note: Pick the garden around Expo Road and return.

10. Visit to sightseeing bus: 3 yuan/person.

1 1, fishing area: 1 rod 30 yuan/person 1 day self-provided fishing rod 5 yuan/person.

12, wine tasting: 10 yuan/person Project: 3 kinds of grapes.

Yuquan grape manor catering service area charges are as follows:

1, VIP room: for spending more than 700 yuan, the room charge for 1 hour is 100 yuan. 888 yuan a day, 1688 yuan a day and a night (including karaoke, excluding meals) is a leisure place for friends gathering and large-scale meetings.

2. Rose fragrance and noble fragrance (private room): 288 yuan a day and one night, one hour of 40 yuan (including a dining room).

3. Cabernet Sauvignon: Ruby (private room): One hour in 40 yuan is mainly for dining. The private room is spacious and has a rest area.

4. Private rooms in Xixia King's Hall (Chardonnay and Cabernet Sauvignon): No room charge for two hours, and 40 yuan room charge for one hour after two hours.

5. Barbecue area: you can drink beer and enjoy the scenery on the island. There are fresh grilled fish in the lake. (Grilled fish 20 yuan/strip) Picnic area: Visitors can bring their own things and cook on the island (rent 50 yuan).