For the new products that have just come into the market, we should promote them rhythmically instead of seeking success. I have summarized the following promotion methods, hoping to inspire you.
1. Do a good job in market research
Investigate consumers and obtain market demand information of products through external resource research. Point out the most likely buying groups and the reasons why consumers tend to make buying decisions.
2. Joint celebrity publicity
Finding some influential people's positive product experiences can play a positive role in product reports and media interviews. Look for celebrities on social media, especially those big V that target customers pay attention to, and provide them with early product information and trial products.
3. Widely spread
If you want your new product to be famous, you must widely promote it, and you can find some media channels with large traffic. You can be recommended to go directly to the media channel aggregation platform here, where there are more media resources. For example, the media box I used to promote the company's brand has a lot of media channels, and it can cover the major portals of the whole network with one click, and the number of hits is also very good.
4. Follow up
Be sure to follow up after your product is promoted. Keep in touch with interested media and get an interview with managers or product managers. Conduct troubleshooting activities with those who have opinions on the product.
so I've concluded the process of how to publicize and promote new products. If you are interested, you can like it ~