Hotel (hotel) management company is defined as "an enterprise legal person who exports management to hotels with its unique professional technology and management talents, and enjoys civil rights and undertakes civil obligations independently". From the perspective of management and operation, hotel management companies, as knowledge-based enterprises providing management products, mainly customers are hotels, and the products they provide include hotel professional management mode and managers who master the management mode.
There are two kinds of hotel management companies, one is to plan other people's hotel management activities and assist hotel management through hotel management scheme, and the other is investment hotel management company. As the head office, he is in charge of several hotels, and he is responsible for the overall management. For example, Shandong Hecheng Hotel Management Company belongs to the former.
The business model of hotel management company is to entrust the hotel management company with full management and operation.
Hotel management does not participate in investment, and in principle has the initiative in hotel management and business decision-making. Such as Accord Hotel Group, Haiyi, Yan Kai, Tan, Intercontinental, Sheraton, Hilton, Bolton, etc.
Brand consultant management
As the management consultant of the owner's hotel, the hotel management company provides relevant services for the owner. Hotel management companies regularly analyze the hotel operation, put forward improvement suggestions to the owners, and carry out service skills training, technical guidance and comprehensive evaluation according to the needs of the owners. Such as Goya Hotel Group
Hotel management companies manage and participate in project investment.
Hotel management not only has the active decision-making power of hotel management and operation, but also participates in all or part of the investment. Such as Shangri-La and Starwood.
Strategic alliance (strategic alliance/affiliation)
It is a way of sharing and joint venture in science and technology or resources between competitors in the same industry or indirect competitors in different industries to enhance market competitiveness or effectively reduce costs. Like Outers and Vantis.
Lease (lease)
Both parties negotiate the specific lease agreement according to their market. Rent may include site rent, or various asset taxes, maintenance fees and insurance fees. It may also be a commission from general fixed rent to operating profit. For example, Jinjiang Star. ?
Hotel management company business
1, transporting hotel management talents;
2. Take over a hotel by contract;
3. Provide hotel management consultation;
4. Provide internal training for hotel enterprises.
5. Hotel financial analysis
6, hotel construction investment estimation
7. Hotel function orientation
8. Risk analysis of hotel construction and management.
9. Entrusted by the hotel
10, preferential policy utilization and tax planning
1 1. Develop the hotel design style.
12, supporting facilities in the hotel
13, suggestions for hotel decoration