Soviet enterprises emphasize the core values of "people-oriented, customer first", always put the interests of employees first, and take customer satisfaction as the eternal pursuit goal.
Enterprise tenet "quality first, excellent service" provides customers with hygienic, comfortable, convenient and fast service by formulating strict management system and efficient working attitude.
Goal: Make the Su family "the most distinctive national catering enterprise in China". Establish a good reputation and image of China's fast food industry, and make the enterprises in the Soviet Union develop towards the goal of standardization, systematization and industrialization.
Basic concept: quality first, enthusiastic service and humanized management.
Concept of employing people: people-oriented, morality-oriented, and faith-oriented.
Service concept: continuous innovation and efforts, just to satisfy customers.
Marketing concept: based on customers, be brave in innovation, be down-to-earth, and earnestly implement.