The first half of the epidemic experienced a "baptism", can only be described as "sad, miserable" the two words, we are worried about 2021 to do the catering industry can still make money. Food for the people, the catering industry is our daily needs, is never out of date industry, physical stores can not also develop online. So whether it is suitable to do catering in 2021, I think it is suitable. Here to see how to do a good job in the catering industry.

1, catering boundaries are broken, multi-industry integration

Food, retail, multi-scene.

After the transformation of the Internet as well as the cross-border retail industry, the vision and thinking of the catering people have gradually become broader, the traditional pure catering business has been broken, the catering boundary is getting wider and wider, and the trend of integration with food and retail is also more obvious.

For example, Zhouheiduck, such as Jiewei, they are particularly obvious closer to the food scale catering brands, they have their own channels, have their own offline stores also reside in the e-commerce platforms and takeaway platforms, but also have the convenience of food, fast, low-cost and other characteristics.

2, break through the bottleneck, realize the digital transformation

With the catering industry's manpower, rent, material costs rising year by year, the cycle of change in the consumer environment is also getting shorter and shorter, the pressure of multiple parties to force the enterprise to improve the efficiency of the internal operation, digitalization and refinement of management. At the same time, platform operation will become an important direction for large-scale restaurant enterprises to break through the development bottleneck, while small and medium-sized restaurant enterprises should also focus on digital management.

3, open up the big market, three or four cities into the mainstream

With the development of society, the catering market in the first and second tier cities has become saturated, three or four cities become the main battlefield of catering competition. At the same time, Chinese food to the sea, the internationalization of catering brands also ushered in new opportunities. Importantly, with the increase of listed restaurant enterprises, the winter snow of catering IPO is melting.

McDonald's, KFC, etc. have a certain scale in the third and fourth tier cities, and many of the specialties of the third and fourth tier cities are also gradually entering the catering market, from which we can see that the development of the catering market in the third and fourth tier cities has become a new trend in the future of catering development.