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How to write a promotional poster example? How to write a Valentine's Day promotional poster for a convenience store
How to write a poster?

Writing method:

1, title: the title should be written to focus on the content, so that people are attracted at first glance.

To be eye-catching, distinct, novel and concise. Font must be large, accounting for half of the poster paper is best, the more bright colors the better.

2, the body: write the nature of the activity, the situation, the sales of goods and so on, prices, promotions should be written to understand.

If it is a performance poster, write down the actors, theater, repertoire and so on.

3, time: location, ticket prices. The time and place of the event must be clear.

4, the end: a separate line, write the end. Below the name, write the month and year.

Expanded Information:

Poster Design Tips:

Compositional skills, in addition to the use of color in the contrasting skills need to be drawn on to master the In addition, also need to consider several contrasting relationships. Such as composition skills of coarse and fine contrast, composition skills of near and far contrast, composition skills of dense and sparse contrast, composition skills of static and dynamic contrast, composition skills of west and central contrast. Composition skills of ancient and modern contrast.

1, composition skills of coarse and fine contrast: the so-called coarse and fine contrast, refers to the process of composition in the use of color and color patterns formed by a style, in painting and calligraphy we know that there is a brushwork and writing, or brushwork and writing with the appearance of a picture (as the master of the Chinese painting qi baishi's painting of cabbages and grasshoppers, general), this style of composition in the packaging is a number of

This style is often utilized in packaging compositions.

Some of the contrast between the main pattern and the accompanying pattern; some of the contrast between the center pattern and the background pattern; some of the roughness of a company such as the wind sweeping clouds, while the other side of the fine as fine as silk; some of the calligraphy to replace the pattern of the wild cursive, which can be readily seen in some alcoholic beverages and food packaging. Such as Si Nian brand dumplings and Piao Rou brand shampoo is such.

2, the composition of the skills of the near and far contrast, in the Chinese painting landscape composition into the study of the near scene in the scene of the far view, and in the design of the packaging pattern, to the same principle, should be respectively for the near in the far several pictures of the composition of the hierarchy.

The so-called near, is a picture of the most eye-catching part of the pattern, also known as the first visual impact, the most eye-catching is also the most important content to be expressed in the packaging pattern, such as the earliest Shuanghui instant noodle packaging, the first break into the line of sight is the Shuanghui trademark in the blank background and the crimson square background of the white variety of the large Shuanghui word (i.e., near view).

The next is the smaller "braised beef noodle" line a few main characters (should be said that the second line of sight, also known as the middle view), and again is the expression of the contents of the package of product photographs (also known as the third line of sight, bounded by the middle view) and then after that is the auxiliary mascot advertisement, performance instructions, corporate logos and so on.

This obvious sense of hierarchy is also called the three-step rule of vision, which takes into account people's habit of scrutinizing a still-life painting from top to bottom, from right to left, while highlighting the most important part of the theme to be expressed. As a designer in the beginning of the creation of the picture, the production of the first should be to understand the theme of the appeal, to create a star to the moon, the atmosphere of the crane. Thus, the design of the picture like a powerful magnetism tightly to the seller's line of sight to pull over.

3, the composition skills of dense contrast: talking about the composition skills of dense contrast, which is very similar to the use of color contrast, but also with the Chinese painting in the fly white is very much the same, that is, the pattern should be concentrated in the place where there must be a diffusion of the accompanying, it is not desirable to be concentrated or all diffuse. Embody a kind of sparse and dense coordination, rhythm, tension and relaxation, show the spirit.

At the same time, the theme is not lost. I see a lot of packaging pattern design, the whole picture is dense, green and flowery, from the background pattern to the theme of the pattern is a very heavy color performance, so that people feel pressed and can not breathe, so not only can not beautify the product, promote the purpose of the sale, but also let a person get tired of the lack of appetite. This is not grasp the contrast between dense and sparse caused.

4, composition skills in the static and dynamic contrast: in a pattern, we tend to find this phenomenon, that is, in a kind of packaging theme name of the background or the surrounding performance of the explosive pattern or look on the careless, but is deliberately painted foam of a few strokes of the madness of the thick lines, or the ribbon shape of the English language or pattern, etc., are to show a kind of "" feeling. " feeling.

And the theme of the name is dignified and steady and the background is light and calm, this scene is the contrast between static and dynamic. This contrast avoids the fancy and too static rigidity of all the support. So the visual effect is comfortable. In line with people's normal aesthetic psychology.

5, composition skills in the Chinese and Western contrast, this contrast is often in a packaging design of the picture using Western cartoon techniques and the combination of traditional Chinese techniques or the combination of Chinese Chinese art and English.

As well as the picture directly to the realistic approach to the picture of Westerners or a picture of a prominent packaging pattern, this form of expression, but also a common borrowing method, which is often found in children's products, women's socks, clothing or cosmetics on the packaging.

6, composition skills of ancient and modern contrast: both foreign for the use of ancient for modern use, especially people in order to reflect a cultural taste, the performance of the packaging design composition is often the ancient classic ornamentation, calligraphy, characters, patterns used in the current packaging, which is embodied in the wine packaging on the most clear show.

For example: the Dream of the Red Chamber twelve hairpin women's wine and Taibaijiu, as well as food in the Mid-Autumn Festival mooncakes, black old bag of peanuts and so on are embodied from these aspects and dig connotation. In addition, there are a number of cosmetics and household items of high-level gift boxes with decorations and patterns are also looking for grafting techniques from the classical culture. This can give people a kind of ancient color, elegance of the pursuit of the inner or a certain aspect of solace. So very popular with consumers.

Reference:

-Posters

Convenience Store Valentine's Day Promotional Poster How to Write Convenience Store Valentine's Day Promotional Poster How to Write Convenience Store Valentine's Day How to write a promotional poster Title: Valentine's Day special offer, enjoy the romance in the convenience store! Content: Dear friends: Valentine's Day is coming, the convenience store has prepared a series of surprises especially for you! Anyone who goes to the store during the period of February 14th to February 16th can enjoy the following offers: 1. Buy designated goods, you can enjoy buy one get one free; 2. Buy designated goods, you can enjoy buy two get one free; 3. Buy designated goods, you can enjoy the full discount; 4. Designated goods full of 200 yuan, you can also get a beautiful gift! Let's enjoy the romantic Valentine's Day together in the convenience store! Convenience store XXX end of the year promotional activities program sample 1500 words

Selected columns elected: "promotional activities program".

In a flash, the upcoming event, we need to prepare an activity program in advance. Activity program can help better carry out the activities, now must not forget to write this activity program ah! Your activity program is ready? Column I specially spend time for you to collect and I have the end of the year promotional activities program sample, welcome to read the collection, share it with people around you!

The end of the year promotional activities program sample article 1

One, the theme of the event

Affection is priceless, love me with a prize

Second, the time of the event

20xx year xx months xx to xx months xx

Third, the object of the event

Participants and salon members of the husband (or boyfriend)

During the activity period, all female friends can receive the best love words selection gray cattle selection of the best love words in their minds to express the various awards, all female friends to participate in the selection of the salon will be given an experience coupon (or so-and-so yuan vouchers) and participate in the lucky draw for exquisite prizes; the site to unveil the results of the selection, the evaluation of the "The most touching love story award", "the most creative love story award", "the best popularity love story award", "the most simple love story award ", "the most humorous love story award" and other five awards, the winners will be awarded a free Western restaurant couples package (or free couples movie sets); at the same time to draw a number of winners to participate in the selection of winners (awards and prizes set by the salon).

V. Activity publicity

1, publicity focus time: five days before the event.

2, means of publicity:

a, distribution of leaflets (theme: a letter to the men,);

b, hanging banners (the theme of the event);

c, posters so-and-so posted or a display rack display (the content of the event description);

d, clip the newspaper;

e, salon female members of the publicity, asked to be brought to their husbands or boyfriend;

f, other.

Sixth, the activities of the note matters

1, publicity leaflets should be inciting and infectious, put forward the most reasonable, the most romantic, the most considerate reasons, so as to impress the target object of DD men;

2, publicity speech focus: focus on the gift of "couples of romantic gifts" special package is the most caring wife (girlfriend). Wife (girlfriend) of one of the most caring, is the love of the actual action performance;

3, the development of activities and sales targets, and decomposition of the beauty therapist (beauty consultant) the corresponding task indicators, the end of the activity in accordance with the rate of achievement of the situation for the rewards.

4, the beauty salon store must be appropriately arranged to create a festive promotional atmosphere, stimulate the customer's desire to buy; such as the posting of "male guests stop" tips, activities during the period to be removed; at the same time outside the store into the heart-shaped boards to pay attention to the interference of the city police;

5, can be combined with a florist, Western-style restaurant, men's clothing Specialty stores and other businesses **** with the promotion, to enhance the impact of the event;

6, this program is for reference only, the specific promotional content and implementation details should be based on the business district and the actual situation of the salon to adjust and supplement.

The end of the year promotional program model article 2

We can divide the consumer's psychological course of consumption into attention, interest, association, desire, comparison, sure, decision 7 stages, the New Year's period of the consumer's desire to consume more strongly, consumer decision-making is more rapid, the shopping goals and objectives are more clear, the advertising space investment, that is to say, during this period of the seven stages of the consumer psychology change Time will be greatly shortened. Effective communication with consumers is the use of visual, verbal, demonstration of the New Year's promotional information to consumers, to seize the moment of psychological change, prompting consumers to quickly form the process of purchasing decisions.

During the New Year's promotion period, in order to avoid multiple, disorganized, cluttered information delivery, disturbing the consumer's hearing and vision, should choose to deliver a single simple theme of the promotional message. Capture the customer to luck psychology. New Year's festivities everyone looks forward to the coming year, New Year's shopping also want to make a "good luck", seek wealth, pray for peace. Posting Spring Festival couplets and other folk activities fully embodies this cultural connotation, but also to create a prosperous market for holiday supplies (for this time to send blessings, send money) New Year's Day is the Chinese reunion festival, carrying the etiquette of friends and relatives to and from the colleagues to contact the feelings of exhalation of the good feelings of the important social functions, and visiting friends and relatives, greetings and blessings, family reunions corresponding to the New Year's Eve and the gift market is booming. (Gift, wine, health care products, these high profit goods should increase the display, do the effect of the layout) buy atmosphere, buy feeling, buy service, buy affordable. Joyful atmosphere greatly stimulates the desire and impulse to consume (also a good time for supermarkets to sell new special goods)

One: New Year's promotions are price reductions, bundles, gifts, exchange and other forms of

Can be achieved through a variety of ways to communicate information layer by layer approaching the consumer to reach the sales target:

1. media communication. This is the traditional way of information transfer and consumer communication, the use of radio, television, newspapers and other media that can influence the consumer behavior of the target consumer group to introduce activities and group purchase content. The choice of media, the frequency of delivery and the theme of each delivery depends on the specific requirements of the activity, the purpose is to guide consumers to pay attention to the promotion, is the first step to promote consumption.

2. Vividization of sales. Shelves in the store, stacking display, POP layout, environmental atmosphere, such as vivid arrangement, prompting consumers about the promotional activities of the information. In the sales of vivid process must pay attention to highlight the theme, at a glance. Generally in the activities of the first 3 days to 1 day before the display to be in place, this communication not only to deepen the atmosphere of the New Year, but also closer to the people.

3. This is the most direct way to communicate with consumers. Inside and outside the store to set up activities to redeem points or direct sales, and through direct communication between promoters and consumers, face to face to convey promotional information to consumers, prompting consumers to produce purchase behavior.

Two, for different consumer psychology stage using different communication methods

Each of the above communication methods have their own different characteristics, according to different consumer psychology stage to trade-off between different communication methods, but this link is required to be flexible should be grasped should pay attention to the following characteristics:

1. belonging to the stage of attention, interest, associations, desires: the media, market impact and other ways to bring the consumer to the market, the consumer's attention, the consumer's desire, the consumer's desire, and the consumer's desire.

2. belongs to the desire, comparison, certainty, decision stage: the main use of vivid, personnel marketing methods, prompting consumers to quickly form a purchase decision.

New Year's period, about nearly 50% of the consumer population, have not yet been given any promotional information just to buy other goods or because they have to buy the product and enter the store, therefore, the vivid and personnel marketing is crucial.

3. New Year's high-margin goods should be displayed in the form of piles, piles to be on the powerful impact, to have momentum, to focus on the shape of the piles, you can use the traditional Chinese festive image to design.

Three, seriously do a good job of shopping malls and supermarkets display work

Display includes all the display points in the store, such as shelves, counters, stacks, special shapes, freezers, etc., the display of these display points of the conventional display standards, in addition to the upper and lower light, first in, first out, a variety of brands than the product score should also pay attention to the color of the collocation of the New Year's promotions, the display should also pay attention to the following main principles.

1. The principle of consistency, meaning that during the promotional activities of all the display points to express the promotional activities of the information, and should not contain other non-promotional information or outdated information.

2. The principle of focusing on the core brands and packaging of the promotion. Can be used to focus on display, increase the proportion of display, dedicated to the establishment of special display and so on to reflect the way.

The stores in the actual operation process, should be seriously adhere to is the key to good display, because then the good display standards and principles are reflected through the actual display operation. New Year's often encountered problem is: due to sales are too large, stacked in the stacks or shelves of the product does not have much time will be customers take all, too late to replenish or replenish.

The end of the year promotional activities program sample article 3

I. Promotional activities time

20xx x month x - 20xx x month 26

***seven days (20 - 26 New Year's Eve)

Two. Theme of the event

Thousands of joyful welcome to the new, half-price return

Three. Activities

Main activities: thousands of Xi welcome the new half-price return

1. 7 days a day half-price return: that is, in 7 days randomly selected one day, the day of shopping for all customers to be the amount of the shopping ticket 50% return to the way of consumer coupon return;

2. A single shopping ticket amount of return does not exceed 5000 yuan;

3. Telecommunications and other goods except (mall posters expressly);

Feasibility: one day out of seven days to take a 100% return, equivalent to 8.6% off the entire site; 50% return, equivalent to 9.3% off the entire site. Coupled with the use of consumer redemption coupons for re-spending, the actual cost is therefore in fact very low.

Auxiliary activities

1. Men's and women's clothing outlet;

2. Children's shopping malls with free books;

3. Factory promotions.

Activity promotion

1. Newspaper ads:

2. Radio ads:

3. On-site banners

4. On-site colorful lights

Costs budget (slightly)

A selection of suitable outlets;

1 stores pay more attention to the product, have a stronger willingness to cooperate, willing to cooperate with the factory Promotions, stocking, display, concessions, publicity, pricing, etc. (

Especially on its reputation for price-smashing supermarkets must be careful);

2 high traffic, good image, good location;

3 supermarkets and their positioning of the shopping district of the customer base and the positioning of promotional products, the target consumer groups are the same.

such as: glass bottles of soda promotional stores in the family area or near the school; leisure products promotional selection of high-image supermarkets in the city center or noble residential

area, business district supermarkets.

The second set of incentives for promotional policies;

1, the division has a name: to festivals and greetings, the name of the new listing to dispel the negative impact of disguised price cuts in promotions;

2, effective hype:

ü "activity name" to be attractive, easy to spread:

such as: a rice wine manufacturer in the hotel to promote the product's negative effects;

This is the first time in the history of the world's most popular products, the first time in the history of the world's most popular products. Rice wine manufacturers in the hotel to promote the heating of the product to drink, the promotion named "plum wine heroes"

Nestle plus coffee to send coffee cups called "red cups of joy to send (Ode)";

ü giveaway nicknames should be loud and clear:

ü giveaway value to be raised:

such as: colorful summer UV secret sun fan;

ü limited to do catalytic:

consumers are always buying up but not down, so consumers in the activity site! See gifts stacked has not been much, next to gifts empty box is quite a lot, this "late to step on no gifts" feeling will greatly promote the desire to buy;

3, as far as possible do not do the same product with gifts (such as "buy two get one free"), lest there is a price reduction throw goods The suspicion that the results may "not hit" the target consumers, but "hit" the cheap low-income consumer groups.

4 available mature brands to drive the new brand bundled sales, but pay attention to the two grades, positioning must be at the same level (if the old brand has been faced with

all kinds of brand crises, the image of obsolete is not desirable).

Coca-Cola's one of the main products Sprite, especially in the second and third cities are very popular. Wake-up is another new brand launched by the company after Sprite and Fanta, with a similar target market positioning to Sprite. Wake up listed and Sprite bundled sales, in the two or three markets have achieved good results; the famous and noisy company launched a new product, and the old product three plants oral liquid bundled sales, but its old products because of the long-term advertising claims on consumer commitment is too high, while facing major consumer complaints, brand image is poor, and the new product on the sale instead of dragging the leg of the new product, and ultimately ended in failure in the face of the consumer's promotional policy Kan level! should not be too high, and to provide a variety of options.

such as: buy

1 bag/bag to send a transparent key bag;

buy 2 bags/bag to send a highlighter;

buy 5 packages to send a set of dart toys;

buy 1 box to send a t-shirt.

6 Limited edition principle.

Buy with supermarkets, special promotions, must pay attention to the promotional agreement in a clear limited, otherwise in the promotional period there is a gift/special product supply shortage, will face the danger of fines, clearance.

Three choose the right product items and publicity, gifts;

1 publicity design principles

ü publicity style should be consistent with the psychological characteristics of the target consumer groups:

such as: sports drinks publicity products tone: allied with sporting events, vitality, rapid replenishment of energy;

Medium and low-priced food publicity direction: more affordable, more grams, More eggs, more nutritious;

Children's products publicity style: the product is good to eat / good to use, giveaways fun, cartoon appeal;

ü promotional pop price tag and content: activity planning

promotional price and the original price at the same time marked to show that the difference; as far as possible to reduce the text, so that consumers can read the entire text in three seconds, know clearly the content of the promotion;

ü cleverly write special price:

Part of the city Price Bureau regulations do not allow the original price on the poster special price comparison words, this situation can be the most bad sales of the flavor write the original price, the rest of the flavor write preferential price (such as: seafood flavor 2 yuan / packet, the rest of the flavor of 1.8 yuan / packet) consumers naturally understand

ü master of the name: the crown of new products, festivals and other congratulations! "excuse";

The end of the year promotional program model article 4

1, clothing end of the year promotional program of cashback

Cashback is the terminal store in the promotion, the provisions of the amount of money to buy a full, how much cash back on the scene, such as buying a full of 200 yuan back to 20 yuan, as in the case of a discount of 10%. This means of promotion shopping malls used more, because it is directly with cash back, so, the attraction is greater. But in the development of the promotion, pay attention to the amount of cash back, neither exceed the limits, but also attractive (more exciting in the world factory network school channel), so, the development of a reasonable amount of cash back is very important.

2, clothing end of the year promotional activities program of the limited time rush

Malls with more, for the larger stores can also be used, you can raise the publicity about two days, banners can be hung in advance, the real promotional time can be limited to one day, the general product discounts are lower, the new products regular price products to collect cabinets, if not a lot of people can continue to apply for the company to achieve a certain degree of influence, find a good product discounts are low, the new products regular price products to collect cabinets, if not much can continue to apply to the company to achieve Certain influence, find a good theme, such as full decoration, storefront folding, store celebrations and so on.

Clothing end of the year promotional program of lottery promotion

It refers to the use of consumers to pursue stimulation and hope to win the lottery psychology, to win cash, prizes or commodities by lottery, to strengthen the desire to buy a certain product, the sales have a direct pull effect, can attract new customers to try to buy, prompting the old customers to buy again or many times to repeat purchases, to achieve the purpose of promoting the sales of the product

The lottery promotion is the most common way of promotion in our daily life. It is a tried-and-true method of promotion, regardless of whether it is a big brand or a new brand entering the market.

3, clothing end of the year promotional activities program of the special cycle

Fixed promotional time, so that consumers form a habit to special prices (more exciting in the world factory network school channel), such as every Saturday special promotional day, such as the monthly special special specials, the regular price of the product into the inventory, the end of the promotion and then all the replacement of the product, do a good job of display, in order to digest the inventory. For larger stores also have larger inventories, specials can be tried.

4, clothing end of the year promotional program of discount

Some shopping malls implement 40% off sales, but another way such as 50% off and then 20% off, attracted a lot of people to buy, which is to seize the people like to offer more psychological. Stores can also borrow, such as members can be discounted, such as buy how much can also be another 10% off.

5, clothing end of the year promotional program of direct discount

In the short term can quickly pull sales, effective fast, increase the amount of consumer purchases, the most impact on consumers and force, direct discount in the promotion of the most common, but also the most effective promotional strategy.

Now the market integrity is not high, everywhere is the promotion, everywhere is full of consumer traps (more exciting in the world factory school channel), in the face of the chaotic market environment, as a consumer, sometimes can not distinguish between the real and the fake, in the face of a multitude of promotions a little bit overwhelmed by the feeling.

So, in this environment, discounting goods is the most direct method, but also the most acceptable method of consumer drawbacks can not solve the fundamental marketing dilemma, only may bring short-term sales enhancement.

Can not solve the deep-rooted problems of market enhancement; at the same time, the decline in product prices will lead to a decline in corporate profits, and, once the product is down, want to return to the level of the previous no-discounting, the possibility is very small. Indiscriminate discounting will hit consumer loyalty to the brand.

6, clothing end of the year promotional activities program of off-site promotions

Off-site promotions mainly borrowed outside the store traffic plus special products to attract popularity, you can bring customers to the store to promote other products, a double whammy. If the store in front of a larger space, the flow of people is also good, you can use the off-site promotions, the effect is good, the requirements of the float for the, the main number of people to be more, the formation of momentum, the float around the attractive content made of promotional posters around.

The relationship can also contact with the mall at the door to do promotions special, that's better, the flow of people. If you have the conditions of the best with a large awning, one can shade the sun to prevent rain, but also pay attention to the relationship with the city management, to be approved, so as to avoid unnecessary trouble.

7, clothing end of the year promotional activities program of new promotions

Store new products listed on the promotion is now very common, they mainly want to catch more customers through the peak season in order to improve the number of old customers, in the new brand stores mostly, the general promotion of new products mainly through the gift of small gifts, do not use the method of new products directly discounted.

The end of the year promotional program essay 5

Cashback

Cashback is the terminal store in the promotion, the provisions of the amount of money to buy full, the site of how much cash back, for example, buy full of 200 yuan back to 20 yuan, as in the case of a discount of 10%. This promotion means shopping malls use more, because it is directly with cash back, so, the attraction is greater. But in the development of the promotion, pay attention to the amount of cash back, neither exceed the limits, but also attractive, so, the development of a reasonable amount of cash back is very important.

Limited time to buy

Malls with more, for larger stores can also be used to raise the publicity for about two days, banners can be hung in advance, the real promotional time can be limited to one day, the general product discounts are relatively low, the new products at regular prices to collect cabinets, if the number of words can continue to apply to the company to achieve a certain impact, to find a good topic, such as Full decoration, storefront folding, store celebrations, etc..

Sweepstakes promotion

is the use of consumers to pursue stimulation and hope to win the lottery psychology, to win cash, prizes or commodities, to strengthen the desire to buy a certain product, sales have a direct pull effect, can attract new customers to try to buy, prompting the old customers to buy again or many times to repeat purchases, to achieve the purpose of promoting the sale of products.

Sweepstakes promotion is the most common way of promotion in our daily life. It is the most common way to promote a product in our daily life. It is a tried and tested way to promote a product regardless of whether it is a big brand or a new brand in the market.

Specials cycle

Fixed promotional time, so that consumers form a habit to special prices, such as every Saturday special promotional day, such as the monthly special specials specials, the regular price of the product into the inventory, the end of the promotion and then all the replacement of the product, do a good job of display, in order to digest the inventory. For larger stores with larger inventories, specials can be tried.

Folding

There are shopping malls to implement 40% off sales, but another way such as 50% off and then 20% off, attracted a lot of people to buy, which is to seize the people like to prefer more psychological. Stores can also borrow, such as members can be discounted, such as buy how much can also be another 10% discount.

Direct discount

In the short term can quickly pull sales, effective fast, increase consumer purchases, the most impact on consumers and the force, direct discounts in the promotion to take the most common, but also the most effective promotional strategies.

Now the market integrity is not high, everywhere is the promotion, everywhere is full of consumer traps, in the face of the chaos of the market environment, as consumers, sometimes can not distinguish between true and false, the face of many promotional activities a little overwhelmed feeling.

So, in this environment, the goods discount, is the most direct method, but also the most acceptable method of consumer drawbacks can not solve the fundamental marketing dilemma, only may bring short-term sales promotion.

Can not solve the deep-rooted problems of market enhancement; at the same time, the decline in product prices will lead to a decline in corporate profits, and, once the product is down, want to return to the previous level of no discount, the possibility is very small. Indiscriminate discounting will hit the consumer brand loyalty.

Off-site promotions

Off-site promotions mainly by the flow of people outside the store plus special products to attract popularity, you can bring customers to the store to promote other products, a double whammy. If the store in front of a larger space, the flow of people is also good, you can use the out-of-store promotions, the effect is good, the requirements of the float for the, the main number of people to be more, the formation of momentum, the float around the attractive content made of promotional posters around