When people talk about doing business nowadays, the first thing they think of is to cook food first. After all, food is the most important thing for the people. Moreover, the cost of catering business is low, even if it loses money, it will not lose too much. If the store site is chosen well, it is almost half the battle. How to choose a site is a lesson. If you don't do it well, a store may open yellow. Today, taking how to choose the location of a roasted meat shop as an example, I will talk to you about the secret of choosing the location of restaurants.

in order to determine the appropriate address, we must first determine the customer base. Take Shenzhen as an example:

If you choose to open a barbecue shop in the community, the main customers will be housewives, who are responsible for the family's diet.

if the site is a bustling commercial street, the main customers are some individual shoppers or nearby residents, and the commercial street is professional.

if the site is located near the office building, the customers are young office workers, mainly men. According to statistics, men's consumption of roasted meat and braised pork is significantly higher than that of women's by 31%.

according to the above three positioning evaluations, we mainly consider three directions in how to open a roast shop:

1, the street-facing house, the alley, and the location near the street.

2, where office buildings are concentrated.

3, a place where residential buildings are concentrated, a community, etc. Of course, the place where all three are concentrated is better.

in addition, the section where the store is located also has a mystery. It is not that the wider the road, the better the business environment. The road is wide and the traffic volume is large, so there are few pedestrians, and some of them have barriers in the center of the road, which makes it inconvenient for pedestrians to cross the road, which is likely to affect business.

whether it's a roast meat business or other catering entity business, it's most important to have a good location for the store, because the passenger flow is the "financial flow". No matter whether investors open their own shops or join the chain of roasted meat, how to choose the location of the roasted meat shop is the most worthy of careful consideration.

For roast meat entrepreneurs who want to open a shop but don't have enough funds or are not confident in their skills, it is also a good idea to find a training workshop where you can practice your hands. Some people say that the success rate of students who have been taught by practical training is much higher than that of some training institutions that only talk about theory. What do you think?