Chinese fast food is relative to western fast food. The popularity of KFC and McDonald's in China has brought new changes to the local catering industry. With the change of China people's lifestyle, traditional Chinese food can no longer meet the fast-paced life of China people, and is gradually left out in the cold. However, due to its own reasons, western-style fast food cannot be popularized to the public. In this way, based on the dining habits of China people, combined with some elements of fast food, a brand-new catering form belonging to China was born.
The report shows that in 20 14 years, the growth rate of catering continued to decline, and the decline was further expanded. High-end catering fell sharply, with negative growth for the first time in ten years, and the catering industry entered a cold winter. The report points out that with the decline of high-end catering and the overall transformation of service management, the investment opportunities in the catering industry will focus on group meals, casual meals and simple meals in 20 15 years, and catering brands will also become the focus of attention in the capital market.
In the next few years, the fast food industry will account for more than 50% of the total food consumption, and the business opportunities behind this ratio are amazing! Today, various traditional business models are increasingly impacted by the Internet, and the catering industry still maintains its independent characteristics and strong development momentum. National authoritative survey data shows that fast food projects are most favored by investors and become their first choice!