Cross-category business restrictions are as follows:
(1) Flagship stores and specialty stores
1、
A brand holding a trademark registration certificate may apply for a category of goods approved on its trademark registration certificate;
2、
Brands holding the Notice of Acceptance of Trademark Registration Applications are not allowed to operate across Tmall. Under the same category, you can apply for Tmall category according to the corresponding trademark registration acceptance notice;
Note: Flagship stores dealing in home textiles and household products can apply for customized categories of Tmall home textiles and household products according to the corresponding trademark registration certificate or trademark registration acceptance notice.
(2) Franchisees are not allowed to operate across Tmall.
First, some commodities that are allowed to operate across major categories.
1, Collar Accessories Sports Outdoor Clothing Accessories/belts/hats/scarves.
2, socks sports outdoor underwear/men's underwear/home clothes.
3. Women's shoes, popular men's shoes, children's shoes, outdoor women's shoes, popular men's shoes, children's clothes/children's shoes/parent-child clothes (only for businesses engaged in footwear).
4, outdoor menu sports outdoor brand watches/Volkswagen watches.
5, water heater home appliance home improvement main material.
6. Headphones/headphones and hdd player 3C audio-visual equipment.
7. Navigator 3C Cars/Supplies/Accessories/Modifications/Motorcycles.
8. Telephone 3C household appliances.
9, 3G wireless Internet tariff card; Novice phone number package; 3C mobile phone number/package/value-added service.
10, cycling/yoga/fitness/vermicelli products.
1 1, tea set, wine set, food kitchen/tableware.
12, kitchen DIY tools, knives and forks, crab eating tools, food kitchen/dining utensils.
13, milk powder food milk powder/complementary food/nutrition.
14, Lycium barbarum, bee products, Ejiao, food with homology of medicine and food, traditional nourishing nutrition.
15, baby food, maternal and child food, milk powder/complementary food/nutrition, maternity clothes/maternal and child products/nutrition.
16, home shoes and clothing bedding/fabric decoration.
17, children's clothes/children's shoes/maternity clothes, outdoor children's clothes/children's shoes/parent-child clothes, maternity clothes/maternity products/nutrition.
18, radiation protection clothing (non-pregnant women), maternal and infant women's wear/ladies' boutique, men's wear.
19, paper cleaning agent for maternal and child care/sanitary towel/paper/aromatherapy.
20, baby bathroom care products household daily diapers/nursing/feeding/cart bed.
2 1, Tianyu jewelry antiques/postal coins/calligraphy and painting/collection.