Nowadays, there are various types of advertisements, including TV advertisements, Internet advertisements, outdoor advertisements and so on, and there are countless forms of each advertisement. For example, there are traditional video clips in TV advertisements, as well as TV series embedded advertisements that are emerging now; Internet advertising forms include company website promotion; Outdoor advertising has the most diverse forms, including paper leaflets, led lights and light box advertisements. Today, Xiaobian introduces the main points of outdoor light box advertising and some light box advertising pictures recommended by Xiaobian.

Characteristics of outdoor light box advertisements

1. Appearance, thinness and light weight. The light box can be as thin as 2 cm, and the lightest is 1.5 kg.

2, 71% of the average energy light box panel is more energy-saving than the traditional light box. International lighting technology leader, with more concentrated light and more energy saving.

3, unique anti-flicker light box function, prolong the life of the bulb, because the surface light source, light intensity.

4. The line-changing light source is more uniform, softer and visually comfortable.

5, immersive natural light color, more vivid visual image is more significant.

6. High-tech design of light guide plate technology, the results have comparability principle and LCD display of notebook computer.

7. Make full use of the backlight of the material for transmission characteristics, and the light with the release rate can be transmitted more evenly and naturally.

8. It is more convenient and quick to change the design and replace the lamp. Uses: It is widely used in shopping malls, supermarkets, banks, shops, hotels, restaurants, restaurants, airport terminals, subway stations, wedding photo studios, exhibitions, projects and other industries.

key points of outdoor light box advertising production

1. Light box design: The design requirements require that the size, color and font of the light box should be arranged in the primary and secondary order, and the pictures and texts should be changed and placed horizontally and vertically. In addition, it depends on the bracket made at the installation site. Based on the design, the size, font and color of each word are calculated and searched.

2. Light box keel: generally hexahedron. Materials: 21×21 or 31×31.

3. Angle iron: it can be processed by itself with conditions, but can be processed outside without conditions.

4. Wood: nail rack with 2×2 cm square wood.

5. Blanking: four pieces in length and four pieces in width, and 1.5cm less from the length and width = wood length. Saw 2×1 tenons at both ends, paste them with white latex and nail them. Thickness dimension minus two material thicknesses +1.5= thickness length. Then put on white latex and nail it. Aluminum material: aluminum alloy material for floor cabinets, with the same height, width and length. Saw it at a 45-degree angle and connect it with plug-ins.

6. lighting: generally, two or three fluorescent tubes are used. 41W1.2 long lamp tube, with 1.3m light box. 31W lamp tube is 1.9 meters long, which is used in light boxes over 1.1 meters. The thickness is generally 21-25 cm. Therefore, when negotiating with customers, we must consider the material saving problem of organic board (specification is 1831×1211mm) and the length of fluorescent tubes. When installing, install lamp caps and ignition lamps with screws at both ends of the lamp holder, and the ballast will be placed beside it. It is best to stick the ignition lamps with adhesive tape after trial burning. The power cord is connected according to the ballast circuit, and the wires are laid with a thicker wire at 1.7mm and 1.8mm along the wooden frame according to the schematic diagram of fluorescent lamp ballast.

7. Light box panel: mostly with white background, divided into two kinds of plexiglass plates: milky white and magnetic white. Generally, I like to use a magnetic whiteboard: first, the white magnetic board has a white surface; second, the leftover materials can be used for processing small print, otherwise the milky white paste can't be used, the red background is red, the blue background is blue, and the benzene board can't be made, and the glue marks can be seen. Cut the board of the light box with a hook knife, and the length, width and size are 2-3mm smaller than the wooden frame.

8. Upper plate: When nailing small nails (1.5mm), drill a small hole with an electric drill first, otherwise the hard nails will crack, just nail at the edge of 5 mm, and nail three or four nails more than one meter long. Only four nails can be nailed to the 21mm wide side plate. Drill holes in the side to thread the wires out.

9. Aluminum strip: 21×21mm aluminum corners are used, and the length and width are all 2mm larger than the top plexiglass board. The aluminum corner head is sawed at a 45-degree angle, and the screws are all nailed on the 21mm thick side, including regular script on the front. People can't see the nail.

11. Paste the organic characters: arrange the characters on the light box according to the design, lightly check, straighten the characters, and then paste them with organic glass glue. There are two pasting methods, one is to stick the organic glue on it, and the other is to use a medical needle to suck the organic glue and gently inject the edges. The second one is better than the first one. Check whether there are any typos, missing words or reversed words, and check whether each word is glued firmly and whether there are any missing words.

11. Cleanliness: Use a small piece of clean cloth, dip it in some water, and then squeeze some toothpaste to wipe it evenly. After wiping it evenly, dip it in some water with a cloth, and wipe it on a large area. The water is not easy, so the cloth can be wet.

12, light box installation sequence: design bracket-blanking-welding press-fixing-light box installation.

outdoor light box advertisements are actually quite common in our lives, such as in parks, shopping malls, bus stop signs and so on. Its main feature is bright, which stimulates people's eyes and can meet the requirements of wide advertising. In addition, outdoor light box advertising is durable and can be used for a long time, which can effectively reduce the investment in advertising fees of the company. Moreover, the maintenance of outdoor light box advertising is simple and the maintenance cost is relatively low, which has more advantages than other major advertising forms.

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